Ecobeach Eco-tourism Operation - Essay Example

Only on StudentShare

Extract of sample
Ecobeach Eco-tourism Operation

The paper tells that the importance of ecotourism has been put to consideration by different environmentalists who desire to conserve the environment for the coming generations. Their efforts focus on the charitable sustainability of our surroundings. Tourism entails visiting areas where flowers, fauna and artistic traditions are the major appeals for commercial reasons. The major goal of this practice is to enhance the tourists views on the impacts of mans activities on his surroundings. It also aids in enabling people to appreciate their natural homes better. Among the activities that these programs carry out aim at reducing the harm tourism causes on the surroundings and enhance the artistic honor of the locals. The international target market of choice for the beach eco tourism operation at Kimberly are visitors from all around the globe. The visitors to the beach all come from different cultures with different convictions, approaches and values to life and nature. The chosen international market requires to be in a safe environment with fresh waters. They also require high quality and safe supplies of the products on offer from the beach resorts they visit. There should be provision of adequate and standard accommodation to handle any number of visitors who decide to visit the beach. Provision of all the adequate amenities in the visitors accommodation areas should be put into consideration before advertising the premises. The wants and needs of the target market should enable the management of the tourist operations to determine what to produce. ...
Download paper

Summary

The report examines effects of definitions, analysis and applications of the seven P’s on the eco tourism sector along with how they affect the performances of the tourism industry in the region. It gives proposals on the situation and a conclusion into the subject of eco beach eco tourism operations. …
Author : sandy90

Related Essays

Business: Tourism and Hospitality Marketing
The growth in international trade, opening of economies and global access to information have brought increasing competition in several industries, resulting in strong consolidation and reduction of margins which has introduced the marketing strategists to an era of strict budgetary control and coordination, demanding very careful decision making with respect to where and how to spend what resources were available. In response to the constraints imposed by the globalization of markets, which often have no conventional boundaries, firms and their marketing function have become more...
11 pages (2761 words) Essay
Eco fueling marketing report
The creation of utility, the power of goods and services to satisfy wants or needs, is of utmost importance to a marketer. For a service or product to be considered valuable in the market, it has to benefit customers and offer lucrative returns to a company (Boone and Kurtz, 2009, p. 5). Critical analysis of marketing strategies is required if a company is to attain utility for its products and services. PEST, SWOT, stakeholder, customer and environmental scan analysis must be conducted to appraise current business strategies and formulate recommendations for the establishment of new...
16 pages (4016 words) Research Paper
Tourism websites analysis
The report also reflects the structure of marketing objectives, is prepared under the accrual, and outputs framework. Yours sincerely, Name: Executive summary The introductory part of this study shows the need for having marketing research. This is through analysis of tourism websites showing that taking a marketing research is necessary in order to formulate decisions and strategies for business success. In carrying out a marketing research, there is need to develop skills needed in seeking information about the market and marketing issues. This helps in assessing quality of information...
18 pages (4518 words) Research Paper
International marketing mix: sustainable operation management
Therefore a single study is required in order to understand the importance of each marketing mix elements in the context of standardization in foreign marketing. The key major focus is the strategies the multinational corporations are using in their international marketing (Shlomo 2010). It is important for multinational companies to determine the possibility, desirability and necessity of standardizing its marketing mix in the new target markets. This is influenced by the change in the origin and the destination markets international environments and its aspects. The degree and extent of...
10 pages (2510 words) Essay
New Zealand Tourism
This is because people falling in the above age limit are known to make frequent visit to places and destinations. Some of the social marketing elements which could be sued for the purpose are promotional campaigns like public announcements, billboards, media events and community outreaches. The importance of video marketing and blog marketing and social networking sites could also be used for the purpose. This would allow a two way communication process between the authorities and the general public. The advantage of social marketing is that the viewers would be able to provide their views...
5 pages (1255 words) Essay
Tourism marketing plan
There are some extremely essential services marketing strategy that Adventure out Australia can utilize to maximize its income in its business. The essay below provides several service marketing mix strategies that the company can employ to maximize its profit (Adventure out Australia website). Products For a company to be successful in a competitive market, it ought to have competition advantages over its competitors. Their products should be of high quality and attractive to potential customers. It must also provide variety of quality products to its customers (Borden 2005). Adventure...
4 pages (1004 words) Essay
Virgin Galactic
Ever since Neil Armstrong set foot on the moon, it has been every man’s wish to be able to do the same. Space is one of the most mystifying and romantic locations ever and knowing how hard it is to get there has only made it more sought after. But everyone cannot become astronauts. That is why Richard Branson, with his Virgin Group decided it was time common people get the opportunity to set foot into space. And with this noble thought in mind, the Virgin Group created Virgin Galactic – a company that is dedicated to taking ‘space tourists’ to their most sought after tourist spot –...
7 pages (1757 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!