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LSBM Research Project Report - Assignment Example

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LSBM Research Project Report

..............................................6 Research resources………………………………………………………………..7 Implementation…...................................................................................................8 Data collection and analysis …..…………………………………………………9 Recommendation …………………………………………………………………11 Conclusion…………………………………………………………………………13 Bibliography……………………………………………………………………….14 Report outline 1. Formulation of the research out line 2. Introduction and general background to (LSBM) 3. Identification of the research process 4. Body Identification off the student enrollment problems at (LSBM) Literature review of the possible reasons why (LSBM) has less students Writing a research proposal for the project Preparation of a timetable Matching resources to the different research questions Implementation of research Collection and recording of data Using the best evaluation techniques Interpretation and analysis of the data Recommendations 5. Conclusion Introduction I will begin this essay by looking at how the general plan and strategies of the marketing department is affecting the student population of the school. Being at the centre of London, and having a well financed marketing department, LSBM is expected to have the highest number of students who come seeking education in the school. However this is not always the case. Our main question in this essay is to find out if indeed there is a way that the plan and the general strategies of the marketing departments have influenced the student population of the school. What are some of the actions that the school can take to improve the student population in the school and to try to keep the existing students in the school. If there is a problem with the marketing department and their overall marketing strategies, what are some of the things that should be done to help improve their general performance to the school. Different methodologies have been used in this research to collect data and to find out how this data relates with the research question. Research process Marketing process, involves the systematic identification, collection distribution and analysis of data for the purpose of knowing the problem and coming up with a solution. The timing for performing this research is perfect and we will use quantitative marketing research to come up with the general research methodology and strategy. The strategies that are used here are mostly quantitative since most of the data that we use here is numerical. Factors determining the research project There are lots of influential factors which determine the type of research project to be selected. The main influential factor however is the relevance of the topic of the research paper. A research paper with a more relevant topic has high chances of being selected as compared to a research paper whose topic is completely irrelevant. To know how relevant the topic of a research is, you need to look deeply into the issues which are discussed in the research proposal. If the issues are genuine, then the research qualifies to be chosen. In our case here the most influential factor that has led to the research proj ...Show more

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LSBM Research Project Report Name Tutor College Course Date Table of contents Table of contents ……………………………………………………………….2 Report outline……………………………………………………………………3 Introduction………………………………………………………………………
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