Marketing - Governmental Structure

Marketing - Governmental Structure Essay example
Ph.D.
Essay
Marketing
Pages 4 (1004 words)
Download 0
Governmental Structure The government of Canada is a confederation with a parliamentary democracy. The federal government and the provinces are responsible for different aspects of the government. The federal government is responsible for national defense, international relations, banking systems, criminal code and indigenous population; while the provinces are responsible for education, healthcare and welfare (CultureGrams, 2011)…

Introduction

The four major political parties of Canada are the Liberal Party, Conservative Party, New Democratic Party, and Bloc Quebecois. Canada is currently stable politically. The political risk index of Canada on a 1-10 scale is 9.5 (CountryWatch, 2011). A high number in the scale is a desirable outcome. The nature of Kudler Fine Foods business and the existence of NAFTA pretty much ensure that there are not going to be any political barriers that might prohibit the entrance of the company into Canada. Food is a first necessity item. Kudler Fine Foods should keep track of the actions of the Federal government of Canada since they are responsible for international relations. A risk factor for Kudler Fine Foods is if the Canadian government decides to impose additional taxes to the corporations or higher sales taxes on food items. There is no risk of tariffs being imposed on US imports due the existence of NAFTA. Inflation, currency exchange, and monetary and fiscal policies The national currency of Canada is the Canadian dollar. The current currency exchange rate between the US dollar and the Canadian dollar is 1: 0.973 (Xe, 2011). The Canadian dollar has been a currency that has been historically stable. ...
Download paper
Not exactly what you need?

Related papers

Marketing analysis of Bupa
Bupa is the leading provider of private health care insurance and health care services in the …
Marketing report (Strategic analysis of Primark Stores Ltd.)
Data gathering as a methodology of research is done in an exploratory manner. Sources of data come from secondary information from published statistics, journals and company website. Result of the situation analysis provides Primark vital information as to changes of objectives, strategies and marketing plan in order to attain profitability of the company. Proposal for new objectives, strategies…
Marketing plan role and structure
This paper will therefore, discuss the role that a marketing plan plays in enabling the product position itself in the market. It will also discuss different elements of a marketing plan and importance of each element in enabling the marketer market the product. In addition, it will provide an appropriate structure of a marketing plan and distinctive features between a marketing plan and business…
Apple's marketing strategy in China
The competitiveness of the global environment has been made possible by technological advances that have leveled the playing field for international businesses to penetrate cross-border markets (Friedman, 2007). Modern means of communication, which facilitates information gathering and business transactions, “allowing people around the world to compete, connect, and collaborate” (Cherunimal,…
marketing plan
The third objective is to increase customer loyalty significantly and turn at least 30 percent of its customers into repeat customer during the season. The company will use television advertisements, bill boards, and social media to market its brand to its main target market which is the young population of Hull City. The strategy of market penetration will be adopted by the company to increase…
marketing 2500 24 hours
The paper discusses demand-supply, expected sales & market share analysis, analysis of market entry mode, & strategies and estimated budget. All the analysis has base on extensive literature, case studies, theoretical modes and sales tables and curves. The statics results reflect well and car marketers from many companies both local and foreign are having an advantage. Most large automotive…
The Marketing Challenge
Carrying out marketing planning and operations strategies assist the marketing managers of GM to be innovative, challenge, authenticate their decisions and benchmark their organization so as to create operational marketing activities and compete effectively with other competitors in the market. Strategic marketing operations equip the marketing managers with operational intelligence that assist in…