Health Care Demand Scenario

Health Care Demand Scenario  Essay example
College
Essay
Marketing
Pages 4 (1004 words)
Download 0
Name Institution Task Date Health Care Demand Scenario The problem being discussed involves a Mr. Jones who has joined the Medicare scheme and has been denied medication by his former physician for joining the scheme. The following sub headings define the solutions proposed to the problem Mr…

Introduction

It will specifically cater for the people who have attained that age and have bodily disabilities that are permanent. Their offering of these facilities will help them in improving the health standards even for the people who live below the poverty line. Medi-Insurance will cover for almost 80% of the total costs incurred in getting medical attention. The adjunct plan will be established by a private indemnity health company. This health scheme is designed to be used by only people who are over sixty five years and have been citizens of the nation for a period of more than ten years. The beneficiaries of this scheme must have been paying taxes for a period of not less than ten years. They must also be recipients of disability gains from the boards dealing with retirement or the community security boards. These benefits are delivered to patients experiencing terminal diseases that affect the kidney and other vital body organs (Colamery, 2003). The people suffering from physical disabilities will continue receiving the benefits of Medi-Insurance even when they stop receiving benefits from their community boards. The customers of this service will find quality when they are provided with indemnity covers for their stay in hospitals. ...
Download paper
Not exactly what you need?

Related papers

Health Care Marketing Analysis Paper
Healthcare Marketing Analysis Healthcare organizations seek the best promotion strategies for their products; this guarantees that consumers know the services offered to avoid confusion and misunderstanding from the customers (Acton, 2011). The London medical Diabetic Health Clinic facilitates patients to manage their diabetic conditions by treating them and giving the patients the essential…
Positioning and Differentiation Paper - Health Care Marketing
The main objective of the paper is to identify the positioning and differentiation strategies of two healthcare organizations i.e. Cascade Valley Hospital & Clinics and Overlake Hospital Medical Center. The study will also endeavor at finding similarities and differentiating aspects between the two healthcare organizations. Differentiation and Positioning Strategies of Overlake Hospital Medical…
health care marketing
Today, marketing companies advertise new healthcare companies by posting their ads on famous websites so that when an internet user opens that website, he/she should be able to view that ad. Moreover, the marketers also advertise the services being provided by those companies in order to give people detailed information about those services. Pharmaceutical companies also advertise their new…
health care marketing
It should finally carry out promotion incentives to avail their customers with the necessary information concerning their goods (Hoffmann, 2008). Therefore, the four P’s of marketing can be said to consist of promotions, prices, products and place. These variables are vital for businesses that may wish to define their marketing strategies and pursue their desired sales levels (Hoffmann, 2008).…
health care marketing
As the pioneers who “bridged the gap between the initial R&D and the market-ready innovation by defining a baby-care niche” (Blatchford, 2010), Johnson & Johnson successfully used the branding strategy to turn the undifferentiated product ‘Mineral Oil’ ( used primarily for health and medical uses) into one of their most successful consumer products. The Johnson’s Baby product range was…
health care marketing
He explained the role of public relations departments in hospitals to me in a very comprehensive and enlightening manner and yet managed to keep the discussion from going off the deep end. An example of this was his meticulous response to one question about the primary difference between marketing and PR. He responded by saying that though there exist clear differences between marketing and PR,…
health care marketing
In addition to that, consumers’ needs, their preferences, and behaviors toward breast cancer need to be observed and studied in detail in order develop such programs of treatment for breast cancer that would appeal to the consumers the most in terms of cost, convenience, and quality of service. In a vast majority of cases, patients tend to seek medical help only when the cancer has developed to…