StudentShare solutions
Triangle menu

Purchase profile - Essay Example

Nobody downloaded yet

Extract of sample
Purchase profile

Initially, the internal emotional appeal of buying a nice sporty car was on his list. Especially when his friends talk about how this brand performed and how handsome a particular brand looks. But as he spent more time pondering, the emotional appeal loses its weight and his focus is now turned to logical appeals. He begun browsing the internet for the specification of the cars, its performance, fuel consumption, etch related to cost. The recent increase in gasoline pump prices also made him think about his options seriously.
During the process of logical consideration, external influences played in. He realized that it is not practical to have a sports car and concluded he needs a larger car that could fit the whole family for car pooling, outing etch. This is the Household Life Cycle factor at play where consumer’s choices reflect what particular life stage the consumer is. In the case of my father, he is a family man and that segment usually prefers big cars, houses etch. His motivation of buying a new car was practical. It will save him the inconvenience and cost of going to the repair shop which became more frequent. He also realized that he incurs opportunity cost every time he sends the car for repair.
Culture and values also came into factor in deciding to buy a new car. Private vehicles are a necessity and public commuting is not in vogue in America. It could be attributed to impracticality also because there a lot of areas in the US which are not accessible by public transport. Emotional appeals in advertisements may hold sway in my dad’s decision making process but ultimately, it will be the logical appeal that will prevail because of his stage in the household life cycle where he is a family man, who needs a larger car that performs well and does not cost that much to purchase and maintain.
Finally, the strongest influence in my dad’s decision making process of what particular car and brand to ...Show more
Cite this document
  • APA
  • MLA
(“Purchase profile Essay Example | Topics and Well Written Essays - 500 words”, n.d.)
Retrieved from
(Purchase Profile Essay Example | Topics and Well Written Essays - 500 Words)
“Purchase Profile Essay Example | Topics and Well Written Essays - 500 Words”, n.d.
  • Cited: 0 times


The purchase was considered high involvement because it took too much time, consideration and resources from my father. It was a purchase that he made not out of impulse but…
Purchase profile
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"Purchase profile"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

Additionally, the fact that Aysha came from conservative Bahrain and sought schooling in the liberal American education is an illuminating indicator of a flexible young person (Stein & Paterno 2001, p. 56). In other words, the student actively displays the character trait of a young man willing to experiment with culture, customs and traditions of foreigners in order to discover meaningful integration.
3 pages (750 words) Essay
Peer Profile with Research (Or come up with another topic)
She is a person whose grip for current life scenarios and contemporary issues represents a personality that incorporates such a wide variety of peer characters that remain objective to her set goals in life in all spheres of her undertakings both in her social life, education among other Laura’s profile is an unique one bringing out a person who has kept her toes down to achieving her dream which she believes it all depend in the way that she defines her career objective, her logical understanding of the social life and more important the optimist way of life that makes her develop an aroma of a sweet life that she wishes to have in future once she id s done with her education and get tran
3 pages (750 words) Essay
Company profile
ear line-up included 33 models of Harley-Davidson heavyweight motorcycles, with domestic manufacturers suggested retail prices ranging from $6,595 to $20,685. Harley Davidson is a premier brand in the motorcycle industry and has a market share of approx. 55% in US and 25% in
8 pages (2000 words) Essay
Country profile of Italy's media
Between the years 1982 – 1984, the owner of Canale 5 decided to purchase Italia 1 and Retequattro (Rete 4) (Funding Universe). It is the consolidation between Canale 5, Italia 1, and Rete 4 that forms the
5 pages (1250 words) Essay
Treasury profile of glaxo smithline pharmaceutical company
Its consumer product of Horlicks is well known. Other products in pharmaceuticals range are popular in the trade circles. It has operations in over 120 countries and its products are sold in over 150 countries. The treasury
10 pages (2500 words) Essay
Louisiana Purchase
Various recognizable events led to the Louisiana Purchase. One of the events was the disapproval of the American merchants to maneuver through the
1 pages (250 words) Essay
Failed Purchase
The author of the letter writes to the company in reference to the Bengal 870 Office Copier that the customer purchased for office use from the company in January 2012 and is registered under purchase order #1783. It is also stated that the author was unable to use the guarantee as the copier began showing problems out of warranty.
1 pages (250 words) Essay
Profile a Business
When I came back after five years and saw Sean renovate it, I did not give much attention to it since I was used to the place. There were two young men in their early. I came to meet them nine months
2 pages (500 words) Essay
H ecould play tought being a football player, but he is more than the sport. He does all this and having fun because he wants to make the most out of life
1 pages (250 words) Essay
Louisiana Purchase
The route was originally controlled by the Spaniards and the United States entered into the Pinckney Treaty with Spain effective for three years and signed in 1795. This gave
1 pages (250 words) Essay
Comments (0)
Click to create a comment
Let us find you another Essay on topic Purchase profile for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us