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Example of Advertisement - Assignment Example

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In addition, companies use advertisement for the objective of building organizational image or perception towards a particular brand. In advertising, the…
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Example of Advertisement
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Advertisement Insert Insert Introduction Advertisement is one of the strategies that sales agents of a particular company use to purchase its products to the client. In addition, companies use advertisement for the objective of building organizational image or perception towards a particular brand. In advertising, the company will have to introduce the product to the new consumers and explain to them where the product is found. In the advertisement, the advertising company ensures that it has clear company profile that will enable the sales agents to advertise the product easily.

However, there are various advertising channels directed towards different clients in their respective places. For instance, Nike Company has to advertise different football uniforms as well as well the soccer ball. In doing so, it will be intending to attract more clients to buy its products. First, the company starts by introducing itself to its clients (Burges, 2007). For instance, the Nike advert states that; Nike is a multinational company that specializes in the production of quality sports material at an affordable cost, meeting our customer demand is our primary responsibility.

The sports products we offer include football uniforms, boots as well as socks among other things in the sports industry.Targeted audienceThe advert will be targeting various football clubs across the world. The company will have to use social media as a marketing strategy to reach many people in short time. In addition, it will be targeting fans of particular sport or sportsman or woman because many individuals like associating themselves with their respective heroes.Promotional objectiveThe primary purpose of an advertisement is to attract customers into the company thus boosting company image before the public.

In addition, the promotion is supposed to change the perception of individuals or consumers towards that particular product (Burges, 2007). Moreover, the development strategy is also meant to increase sales volume of the company thus increasing its profitability.The advert message will be to convince the client about the quality of the product. In addition, the letter will also affirm the client on the ability of the company to deliver timely products as per specifications.ReferencesBurges, J. (2007). The advertisement.

Cambridge [England]: Chadwyck-Healey.

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