Got a tricky question? Receive an answer from students like you! Try us!

customer services - Essay Example

Only on StudentShare
Undergraduate
Author : arielleauer
Essay
Marketing
Pages 4 (1004 words)

Summary

IMPROVING CUSTOMER SERVICES Name University Course Instructor Date Introduction Offering an effective, friendly customer service is crucial to product selling and building of strong and loyal customer base. Otherwise, if a business allows the service to slip, then the company may take a drastic tumble…

Extract of sample
customer services

Purchasing, product quality and product manufacture may never interact or talk to clients directly, yet they are crucial aspects in meeting the needs of the customers. If a business wants to deliver costly goods that, does not work and make late delivery, this affects consumer service in the same way as the effects of rude sales representative will do. The entire business should consolidate its efforts to offer adequate and effective customer service. The paper will investigate different ways of enhancing customer service to enhance the profitability of an enterprise. Discussion In a bid to compete effectively in a real customer-driven way, a business must integrate its whole business operations around meeting the needs and wants if its customers – not marketing, selling and client service, but logistics of production and financial infrastructure and metrics. Business exceeds expectation of their clients by focusing innovation attempts in different areas such as creating friendly customer process, ensuring workers commitment to services of customers and client dialog, (James, 2009, p.12). A business attains some excellence in these areas to attain effective customer service. Businesses with better customer services comprehend that providing a superior experience for clients’ triggers loyalty and enhance combine results. ...
Download paper

Related Essays

Manage Quailty Customer Service - Identify and evaluate Customer service
As all these prospective customers cannot be get hold by the marketing department at a single place, questionnaires has to be distributed to or featured in all the prospective places, where they will frequent. For example, as the Kingsley Hills as a whole was being developed and promoted by State Tourist authority, the questionnaires along with a pamphlet about the Guest house, can be placed at their various offices and outlets with their permission. It could also be placed in the offices of various travel or tour operators. In addition, when Tourism related fairs are conducted, Ralph and Momo…
11 pages (2761 words)
Airline Customer Service
With the many options that are in the travel market today, airline customer service has to be top notch in order to gain repeat customers. Needs and expectations of the customers Airline customer services have deteriorated in the recent years due to growth of the travel industry. There has been lack of amenities. The airlines use the 9/11 events as reason for their actions by justifying it as economical necessity. Further implementation of newer technology for security screening has added to the frustration of the customers. There is also the matter of the employee and customer relation. This…
3 pages (753 words)
service-dominant logic and customer satisfaction
On the other hand, creation of value actualization is a vital role taken by the customers, and this may require contacting suppliers through their own individual ways. Nevertheless, numerous dimensions can be applied to approach through which new logic and value; in fact, there are critical issues rose relating to services-dominant (Achrol & Kotler, 2006, 320). Client expectations concerning value and satisfaction are based on three-concept quality with core factors for differentiating them. However, the disparities among these concepts are vague and overlapping (Bebko, 2000, 26). Expectations…
6 pages (1506 words)
Marketing report with customer experience
It is without exaggerations that I like the services of this bank and I am willing, at no cost, to advise anyone who needs banking services to use the bank of America, since other than your money is being safeguarded, the customer services are suburb. Moreover, it is true by their clarity statement that they are committed to providing information needed by the customer to help them managing their accounts. Notably, this bank is perfecting in building trust and loyalty to its customer; nonetheless, such friendly services are often expected from the banking institutions. My Experience with…
6 pages (1506 words)
Adding customer value to your financial organisation for competitive advantage.
These perceptions extensively influence their decisions on their interests to purchase from, work with, and market or support these companies. In the present competitive market and unpredictable economic environment, customer value may be an organization’s greatest asset – an aspect that makes a company to survive and beat their competitors in the market. Therefore, effective customer value is crucial to aid the company manage its public image by communicating and establishing strong relationships with other companies and stakeholders. This paper will investigate how Deutsche financial…
6 pages (1506 words)
Customer Relationship Marketing in Action within the Retail sector.
Quality of customer service is central to service marketing, which is possible through CRM. Quality of customer service can be enhanced when trust, commitment, communication, empathy and conflict handling are given importance in relationship building. These become important because relationship quality has significant influence on customer loyalty (Prasad & Aryasri, 2008). CRM is also about acquiring the right customer and not all customers. This is justified because 80 percent of sales are derived from 30 percent of the customers (Hawkes, 2003). Apart from identifying high value customers,…
4 pages (1004 words)
Customer Management
For instance, CRM vendors are integrating functions of business intelligence via internal product enhancement; in fact, this process is involving seeking support from third parties. In this case assessment of CRM capability is considered as a way of bolting on analytics to operational CRM in order to create work for enterprises. In situations, where CRM customers are involved capability assessment becomes indispensable due to identification if crucial word that would drive vendor features set. There are situations where integration trend in the CRM systems that may render business-intelligence…
8 pages (2008 words)