Australian electronic tablet industry

Australian electronic tablet industry  Essay example
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Marketing
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Management Executive summary A tablet computer is an electronic device which comprises of a touch screen LCD and virtual keyboard. This gadget is also known as a mobile computer as it resembles a mobile phone. But the product has all the essential features of a computer, such as internet accesses, office suite, and entertainment features…

Introduction

Apart from assessing the demands and wants of consumer the report will analyze the porter’s five forces with respect to the electronic computer industry within the Australian market. The report will also highlight on the cultural differences between the two countries based on Hofstede’s cultural dimension model. The key finding of the report is the existence of huge demand for tablet pc in Australia and some forecasting agencies have predicted that the sales figure will be skyrocketing in the years to come. ...
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