Apart from assessing the demands and wants of consumer the report will analyze the porter’s five forces with respect to the electronic computer industry within the Australian market. The report will also highlight on the cultural differences between the two countries based on Hofstede’s cultural dimension model. The key finding of the report is the existence of huge demand for tablet pc in Australia and some forecasting agencies have predicted that the sales figure will be skyrocketing in the years to come. Table of Contents Table of Contents 3 Threat of new Entrants 5 Economies of Scale 5 Brand Loyalty 5 Capital Requirement 6 Analysis 6 Threat of substitutes products 6 Switching Cost 6 Buyer Loyalty 7 Analysis 7 Bargaining power of buyers 7 Number of customers in the market 8 Availability of Substitutes 8 Analysis 9 Bargaining Power of Suppliers 9 Degree of supplier concentration 9 Availability of substitute inputs 9 Analysis 10 Existing Rivalry 10 Industry growth rate 10 Demand for product 10 Analysis 11 Recommendations 11 Hofstede’s cultural dimension 13 Cultural dimensions of Australia and Germany 13 Difference between two cultures 14 Recommendation 14 Conclusion 14 Reference 16 Threat of new Entrants New entrants are described as the companies that are presently not competing within the given industry but has the potential to compete in the industry if chooses to do so. Economies of Scale Economies of scale are about the decrease of unit cost of production when the company starts to manufacture more. Some of the sources include a) cost reduction through mass production. b) Discount availed through bulk purchase. c) Spreading fixed cost of production over volume of production. d) Same advertisement cost of large volume of production.1 Therefore Supernova limited can go for large scale production in order to grasp the cost advantage but before taking the decision they can go for a pilot test or test marketing. Brand Loyalty Brand loyalty is exhibited by consumers when they are more inclined towards the products of the established players of the industry.2Companies can create brand loyalty by using strong advertisements, superior product quality and providing after sales service. In a recent study, it has been observed that Australians do not pays extra for the sake of brand names; rather they move towards cheaper brands which offer good value for the products. Therefore, Supernova limited has to retain the loyalty by maintaining a fixed level of price and also satisfying the customer needs. 1. Gareth Jones and Charles Hill, Strategic Management Theory: An Integrated Approach (US: Cengage Learning, 2009), 44. 2. William M. Pride and O.C. Ferrell, Marketing (US: Cengage Learning, 2011), 400. Capital Requirement Capital requirement is the amount needed for the cost of production and considering the fact that the firm is a new entrant in the market, the total cost will also include the whole set up of the company to start its operation. The entire set up will include manufacturing in the factory, raw materials, labor charges and all other variable cost. Since the company does not have any restrictions in the financial segment they can undertake all the required operations. Analysis Since the company
Management Executive summary A tablet computer is an electronic device which comprises of a touch screen LCD and virtual keyboard. This gadget is also known as a mobile computer as it resembles a mobile phone. But the product has all the essential features of a computer, such as internet accesses, office suite, and entertainment features…
With the evolution of internet many facilities have evolved. Businesses have been digitized and are now successfully prospering. One of the key advancements of the century is electronic retailing or online shopping. Online shopping is flourishing leaps and bounds and new markets are emerging.
The economic recession saw the fall of financial giants like Lehman brother and Bear Sterns. The impact of the crisis was so serve that governments across the world had to introduce financial bailout packages to prevent business organizations from being declared bankrupt.
No other country in the developed world has solar insolation levels that compare to Australia. These levels are comparable to those found in deserts around the world and can be used to create massive amounts of energy. (Solar Streetscapes, 2010) In this respect new and old business ventures are emerging in Australia to tap into the massive solar reserves.
Australia registered an annual growth of 3.2% in the GDP till the second quarter of 2010 (The Australian Bureau of Statistics, 2010) which is unlike other developed economies that have displayed either slower growth or negative growth. This rate of growth equalled the thirty year average for the Australian economy and was greater than the forward estimates for economic growth predicted in 2009 (Australian Government, 2010).
When we look at the history of computer technology, it is amazing to see how far the technology based on the binary abacus system has advanced and new innovations have constantly driven older ones into obsoleteness. A computer has since stabilized its place in modern life.
The distinct factor in contrast with its competing products comprise of. Touch screen and other features including the fast processor which adds speed to the system as well as the graphics power. IPad has improved cellular compatibility making it have a more appealing proposition as compared to its competitors.
However, the issue with the Australian tourism is that the very features that attract tourist attention also tend to threaten the very sustenance and viability of these natural and cultural tourist attractions. Thereby, it goes without saying that though tourism in Australia commands an immense economic importance, the nation faces multiple challenges affiliated to the tourism sector.
Management is one of the primary functions of administrative sections especially that of the business organizations because of the fact that the major function of this particular sector in business establishment is to manage the way by which the business enterprise deal with the employees which it gets its company strength from.
A special section on the processed food industry shall also be discussed since it is one of the industry's more significant sections. Apart from this, the quality maintained by the industry shall be tackled, where countries to which Australia exports shall be identified.
Commenting on YouTube video of a two-and-a-half-year-old girl playing with her iPad, Campbell regards this device as an illustration for what “future ideal human-computer interaction” is likely to be (Campbell, par.5). iPad continues promoting idea of intuitive computing established by Apple in its iPhone: users can browse numerous applications through what Campbell names “the now ubiquitous swipe, pinch and point gestures” (Campbell, par.2).
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