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Shopping - Essay Example

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Shopping

In addition, such clothes keep on changing over the time, steadily and with considerable thought going into the design of new concepts. The western style military uniforms adopted by many modern military regimes brings in view the fact that even these garments are directly influenced by fashion, where shopping has absolutely no concern.


The shopping can be restricted to a particular age where as fashion cannot be restricted, we cannot expect a child to go out for shopping and buying heavy stuff and clothing material but we can for sure expect a child to go out to visit a barber and get and stylish cut in the form of service which is also reflecting fashion, perhaps more natural one. But if we get more honest here then we should relate fashion to a particular gender, as we all know that women have a greater part in fashion to play where as men have little. Sawchuk once quoted in 1987 that, "Women's love of clothes, cosmetics, jewellery, their obsession with style and fashion, reinforces the myth that we are narcissistic and materialistic. In turn, this reinforces capitalism, which depends upon this obsession with our bodies for the marketing of new products"(Craik 1994: 47).

Lets emphasize on another point which is perhaps more well defined in explaining that fashion is another major aim behind shopping. Just imagine what happens when anyone goes out for shopping, lets put some light behind the entire process starting from the designer or maker to the customer. Lets consider the example of any modern rising brand such as Christian Dior, the company previously was not allocating the need in the men's segment and was manufacturing perfumes and few other apparel for women, the...
This essay declares that the shopping can be restricted to a particular age where as fashion cannot be restricted, we cannot expect a child to go out for shopping and buying heavy stuff and clothing material but we can for sure expect a child to go out to visit a barber and get and stylish cut in the form of service which is also reflecting fashion, perhaps more natural one. But if we get more honest here then we should relate fashion to a particular gender, as we all know that women have a greater part in fashion to play where as men have little.
This paper makes a conclusion that there is another interesting point about fashion and that is at times we cannot simply relate fashion with shopping, simply by acknowledging that not all clothing is fashion, all clothing systems have at least a distant relationship with fashion systems and stylistic conventions. Military, religious and legal clothing can be related to earlier dress codes where associations of tradition, authority, order and distinctiveness are purposely called upon. Such clothes keep on changing over the time, steadily and with considerable thought going into the design of new concepts. The western style military uniforms adopted by many modern military regimes brings in view the fact that even these garments are directly influenced by fashion, where shopping has absolutely no concern. Shopping is not just related to the usual buying but it is much related to fashion. ...Show more

Summary

This paper talks about shopping in the modern world which is more affiliated with clothing and not just an ordinary clothing. Fashion is often considered as a kind of mask, which actually helps in disguising the true or original nature of the body or person. …
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