Link between Al Ain Distribution Company strategy and CSR - Essay Example

AADC‘s mission is to service current demand of water and electricity. AADC’s responsibility “is to reliably, securely and safely distribute water and electricity from Transco’s termination points to residential, commercial, agricultural and government consumers in the Al Ain Region. (AADC). The social responsibility of AADC has been incorporated in this mission that specifies reliability in the course of its operation. Corporate responsibility is about how the company aligns its values and behavior with the expectations and needs of stakeholders, customers, employees, suppliers, communities, regulators, special interest groups and society.

(CSR Network) Issues that are covered by the CSR are governance, environmental management, stakeholder engagement, labor standards, employee and community relations, social equity, responsible sourcing and human rights. AADC is expected to be a reliable supplier of clean and potable water to the district as well as a steady supplier of electricity in an effective cost manner. ADC sees shortage of water supply in the future that has to be resolved and at the same time considers the operating costs related to this.

It has the social responsibility of correct billing information to customers. It has to devise a system that will address lack of metering process; manual calculations and IT system bring incorrect billing to customers. It has the social responsibility to manage the company profitably for the interest of stakeholders. AADC has the responsibility to develop and train its human resources, provide adequate pay, to motivate them for satisfactory performance and employee retention. AADC has the social equity responsibility to remove discrimination on work policy and ethics particularly on hiring of women in order to fill the lack of manpower.

AADC’s social responsibility and commitments to Health, Safety and Environment. (AADE) AADC aims to minimize HSE risks