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The present day business scenario is characterized by rapid changes in the economic environment, largely brought about by the phenomenon of globalization and the deregulation of markets. Organizations have to survive and be profitable in a fiercely competitive product market, with changing customer and investor demands.


This has given rise to the need for companies to pay a great deal of attention to employee performances on the job and motivate them effectively, in order to improve the productivity of an organization.
The recent credit crunch has hit the banking industry particularly hard, turning the spotlight on the manner of functioning of these institutions. The need for quality and accountability in these organizations has become even more evident, especially in a recessionary environment where productivity has become even tougher to attain. The management of human resources has come to play an even more important role in achieving that productivity and motivating employees has become vital, especially for the banking industry. This study therefore proposes to apply a case study approach to examine issues surrounding the motivation of employees in Barclays Bank.
The true origins of the crisis can be traced back several years to the late 1990s when, concomitant with financial deregulation in the United States that commenced during the Reagan administration, banks began to change their traditional mortgage arrangements. ...
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