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Market Analysis for Skating Service Park - Essay Example
Pages 5 (1255 words)
The service that is being provided is not a new one in terms that there are almost around 30 parks providing the service for skate board, however it has been tried to the level best to introduce a park which provides both the services such as roller blade skating and skate board, first of all we have to conduct a research to identify whether there is a need in the target audience or not, few basic things that should be kept in mind are the target audience, their age range, their gender and the level of consumption, and also we need to keep in mind the location which is of course important as we need to facilitate the customers as much as we could without compromising on the profitability, the…
The first problem is to conduct the research so that we can get as much of information as we could, we should do park intercepts and we can ask people numerous of questions regarding their outing, we can also find young boys and girls and also men aging from 10 to 35 in so many places such as markets, malls, and also the other skate board parks in Houston which are nearly thirty, we can provide them with questionnaires and ask their advice on their level of liking or disliking the idea of a new park.
The research should be conducted through a proper questionnaire and the target audience or the respondents should be majority of males looking young and energetic and also people who are quite fit because the service would be used mostly by people who are fit, for the purpose of conducing research the best possible solution is to look for people in the near by parks such as parks i ...
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