Corporate Social Responsibility External and Internal Factors

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Zu, L. (2008, p.197) mentions that corporate social responsibility is integration of companies social and environmental concerns in their business operations and in their interaction with their stakeholders on voluntary basis. It is further stated that CSR can result in wide range of stakeholder reactions including political action, purchase decisions and investment decision…

Introduction

tomer, and citizen in a responsible manner.
Galbreath, J (2006) mentions that firms have three responsibilities to society: economic, social and environmental. The internal factors that motivate the social responsibility within the companies include managers, employees, shareholders, customers and suppliers. The internal factors are more focused on maximizing profits on shareholder returns, giving something back to the society in form on philanthropy which arises from firm surplus profit and firms proactively involve themselves in dialogue with their stakeholders and integrate their findings into decision making. The external factors influencing the social responsibility include culture, government regulations, Non government organizations and global standards. ...
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