Discussion Questions and Participation Questions - Essay Example

In order to determine if the business research study on customer satisfaction is of quality I would investigate several aspects of the study. First of all I would ask the investigator to provide a framework of the research design he used to develop the survey. The quantity or sample used was 600 people. That sample sounds like a lot, but in order to determine if is adequate I need to know the size of the population. To determine the accuracy of the study I would need to know the confidence interval the investigator used.

Different dimensions of the managerial process promote effective research. For example managers have to utilize statistics in order to determine the viability of introducing a new product into the marketplace. Business research can be performed to evaluate the work efficiency of the labor force. Other aspects of the business such as production management can benefit from research design in order to optimize the quality control of the business entity. The managers are responsible over the entire performance of the business.

All the different managerial dimensions affect the performance output of the business. The use of theory as you mentioned can add a lot of value to the business research process. College students go to school in order to learn about a field of study. During the learning process the student is exposed to hundreds even thousands of different theories or concepts. It would be illogical to think that these theories that we learn do not have practical applications in the real world. Theories can be used as the basis to develop alternative solutions to problems.

The methodology you mentioned of defining a question, gathering information, forming a hypothesis, performing an experiment and collecting data, analyzing the data, interpreting the data (drawing conclusions), publishing results and retesting is a great system for designing business