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Musical Multimedia - Research Paper Example

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This essay analyzing musical multimedia, which requires a deeper understanding of how they relate to communication and the overall dissemination of positive or negative message to the society. Cook discusses the image presented by Madonna’s Material Girl released in 1985 amid critical acclaim…
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Musical Multimedia

This "Musical Multimedia" essay outlines and analyzes Madona's Material Girl music video. Representations of feminism and a combination of independence for women echo from Madonna’s song where she gained a place in the academic world. According to scholars, the singer emerged as a new voice in the post-modernist arena where composition was pegged on identities and images to reach out to an audience. The theorization of Madonna’s video equally demonstrates the role of the media in determining new perspectives while also influencing the traditions associated with musical harmonies. The incorporation of the aspects of love and money largely manifest a wider scheme in the performance of ballads while also connecting with varying models of multimedia. However, it is fundamental to acknowledge that songs and music videos have a disparity based on the message reflected to the listeners as compared to music videos as observed in Madonna’s Material Girl. There are three models that, according to Nicholas Cook, play an integral in defining the consistency of various forms of multimedia in the scheme of communications. The similarity test, for instance, takes into consideration the coherent and consistent metaphors that sometimes are identical to another. In using metaphorical expressions, Cook observes that varying emerging multimedia forms tend to communicate a message by associating meaning with the expected message as noted in Madonna’s song. This is complimented by the whirring sound found in the film production of Madonna’s song....
The similarity test, for instance, takes into consideration the coherent and consistent metaphors that sometimes are identical to another. In using metaphorical expressions, Cook observes that varying emerging multimedia forms tend to communicate a message by associating meaning with the expected message as noted in Madonna’s song. This is complimented by the whirring sound found in the film production of Madonna’s song that tells a story based on broken love and the essence of becoming rich to win women. According to Cook, the untraditional mode found in Material Girl espouses a new reception in the academic world whereby the song is connected to a love for money through the intertexual reference made in the creation of effect2. Elements of fragmentation and discontinuity are also apparent in post-modernist constructs whereby artists such as Madonna present visual imagery in recreating narrative models to suit a particular audience. This differs from the models that base their argument on coherence, consistence and similarity test. Additionally, the disintegration of the studio systems heralded numerous changes in Hollywood with emphasis on exhibition, creation and even distribution leading to the collapse of vintage film production. On that note, the songs and musical videos underwent a new revolution compounded by complicated technology that produced 3 dimension (3D) flicks for audiences with diverse beliefs and values. A difference also exists between a love story and romantic story in regards to the projection of identity and image. In a love story, for instance, imagery is critical during the representation of conventions that directly associated with ... Read More
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