This essay describes on Big Scary Monsters Recording Company example what recording labels are responsible for. Behind the magic that creates the sound that moves generations and expresses the frustration of the youth is a record label that has put their energy into promoting an artist’s work…
One of the important points that must be understood about music is that music consumption and music sales are two different concepts. Consumption is the act of listening to music, while sales is the number of times music is sold. The dilemma of the current music label is that while consumption has increased, sales have decreased (Hutchison, Allen, and Macy 2012: 1). The music label must find ways to increase revenues in an environment that has not been conducive to sales. In this day of corporate conglomeration, the large record labels are more often a group of record labels all under the same corporate umbrella (Baskerville 2006: xix). A music label is built with a group of departments that work towards the distribution of music. The marketing department is responsible for planning the marketing for the music. The promotion department will more often be focused on making sure that the music gets played and that it can be heard in public formats, such as on the radio (Lathrop and Pettigrew 2003: 3). 2.2 The Independent Music Label Independent labels have the freedom to more fully develop a wider range of artists. This should not be taken as an indictment on the music industry. The label is the risk taker who is investing in an act in order to generate revenue for the artist, the musicians, the writers, and all the people who are involved in making music (Harrison 2008: 70). The bigger the label, the higher level of revenue is needed in order to support the livelihoods of all those involved (Broven 2010: 2). An independent label, or an indie label, has the freedom of a starter kit rather than a full on program from which they can focus on artists who are in development or are off...
This "Music Labels and the Work they do: Focus on Big Scary Monsters Recording Company" essay outlines the role of the recording labels in the music industry. Independent labels have the freedom to more fully develop a wider range of artists. This should not be taken as an indictment on the music industry. The label is the risk taker who is investing in an act in order to generate revenue for the artist, the musicians, the writers, and all the people who are involved in making music (Harrison 2008: 70). The bigger the label, the higher level of revenue is needed in order to support the livelihoods of all those involved (Broven 2010: 2). An independent label, or an indie label, has the freedom of a starter kit rather than a full on program from which they can focus on artists who are in development or are off the beaten track in relationship to trends and fashion. An artist who does not fit into mainstream music may find a venue through an indie label that they could not otherwise find. One of the problems with a major recording label is that there are shortages on resources with only a select few artists getting the majority of the capabilities of the company. Where a major label will not nurture and help an act to grow, independent labels are hungry enough to work towards the development of their artists so that the musician has the opportunity to learn and grow. Big Scary Monsters Recording Company was founded in order to create a place for artists to begin their journey, or to create their own unique journey. ...
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Music has been in existence since time immemorial. The influence that music has over people is undoubtedly unimaginable. However, what entails music marketing is an intricate structure which involves recording labels. Record labels are primarily involved in the process of music promotion.
These impressive figures underline the fact that a challenging environment of the modern music industry sets the pace of a competitive development in this field. This is a complicated background for future performance of the Company internationally. Moreover, divestments experienced by the Company can lead it to huge losses.
Monsters refer to horrendous creatures that are usually gruesome and dreadful. Monsters are also normally identified with large and enormous figures. They are immortal and do not operate as humans. Most of them have been associated with destruction and evil.
This has created both threats and opportunities to those in the music industry. Artists, labels, retailers, and consumers are all taking a closer look at the roles they will play. Although it is widely believed that consumers will be slow to adopt digital downloads over physical media such as compact discs, musicians, retailers, and independent record labels can position themselves to benefit from this emerging new business model.
"People are frightened by what they don't understand," comments John Merrick in "The Elephant Man" (Lynch, 1980). His monstrous countenance prevents others from understanding him as a man, as a human being. Maslows hierarchy of needs would address the distress Merrick experiences, realizing that the needs.
Almost everyone is a music lover and at least half of the people are crazy about music and there is yet another special niche of people who are fanatics of music. Yes, though music has no language, it has become part and parcel of our lives.
The theme centers around what a Megapolis of sixty million people will look like and whether the extant class divides would have faded away. However, it takes an unusual turn, in that it brings an android or robot to life as a vamp, a pseudo-whore who is a replica
If music is unrecorded, it will evaporate as soon as it is produced. Musicians seeking life’s ephemera have long looked for ways of recording and producing the pieces (Holmes, 2012). A recorded music allows one to listen again and again hence becomes familiar with the details that might have been lost in the first listening.
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