Business plan (entrepreneurship)

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Entrepreneurship II Business Plan: GETLAUNCHED! Group 8: Hamad Al-Muzayen Art Gashi Francisco Camunez 1.0 EXECUTIVE SUMMARY Introduction GetLaunched! is an online crowdfunding platform that allows individuals to participate either as proponents or supporters.


GetLaunched! offers the following propositions to its users: 1. Seamless and uncomplicated participation, with most of the technical aspects, such as compliance, ironed out by the company; 2. All-or-nothing scheme where collected money is returned to supporters if the proposal fails to achieve its goal within the given time; 3. No hidden or initial fees as the company implements a flat rate fee only on successful proposals; 4. By special arrangement, the company has access to the proponent’s account for 5 years for the sole of purpose of taking out and delivering the shares of profits of supporters, which are given in proportion to the latter’s investment. 5. Sharing of profits with supporters will be limited to 5 years and structured in such a way as not to unduly burden the proponent because the spirit of crowdfunding is not strict investment but more towards philanthropy. The Opportunity There are more than 2 billion internet users, which can be harnessed to realize the aims and goals of GetLaunched!. According to statistics, internet users number 2,095, 006,005 in 2011 up by about 480.4% from the 360,985,482 users in 2000. Facebook alone has more than 500,000 million users as of 2011 statistics. There is in every person a need for charity because it gives them self-actualization. ...
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