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This is after Steve Jobs had severally visited a small Apple farm belonging to his friends in 1976 (Hotelling, Steve, Joshua, and Brian, p. 4). It has produced the likes of Mac line of computers, iPads, iPhones and others. Stiff competition in the market against others like IBM, HP, Dell and more that has encouraged the company to increase its business and marketing labors and this has coxswained towards them leading the global market.