From the discussion it is clear that Apple Inc is a renowned America-based multinational conglomerate operating in software as well as hardware industry. The head office of Apple is situated in Cupertino in the region of California. It was established in the year 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. It possesses in its assortment variety of products such as iPod, iTunes, iPhone, Apple TV, Mac accessories, and software to gratify customers’ desires. There are about 364 retail stores of Apple operating to present excellent products and /or services to its customers. In addition, the company employs approximately 60,400 employees across the globe to maintain its operations in an efficient way.
As the paper highlights Apple has offered more attention to the facet of constant research and development to present various types of innovative products to the people. It facilitated Apple to expand its market share and profitability by a considerable extent. Moreover, it also improved the total sales of its products, thereby amplifying its supremacy in the market as portrayed in the figure below. The sales growth of the products of Apple is also shown in the below diagram, which reveals that the citizens across the globe highly prefer the products of Apple. In fact, the demand and the supremacy of the products of Apple amplified in recent years. Apple is recognized as one of the most successful brands in software market across the globe.