Secrecy is an important element of privacy because it protects the individual/s involved. However, in our world today, information is easily collected and leaked out as James Moor terms it, information is “greased” (249). Whether the information is harmful or otherwise, the fact indeed remains that with the technological advancements, private information is easily stored and retrieved, violating the right of a person to secrecy and therefore, privacy. In Towards a Theory of Privacy in the Information Age, Moor discusses how personal information could be collected, saved and retrieved. He tells a story about how he ordered pizza through telephone while vacationing and how upset he was when the second time he called the pizza parlor, he found out that they already have this information ready. This may not be harmful to him but this is just an example of how easily information is collected. Nowadays, online marketing is rampant. For instance, a buyer orders a certain product online. This necessitates him to enter his full name, credit card number and for verification purposes, his social security number. Such information can be stored and the customer could actually be robbed simply through the use of the information given and of course, a computer. Let us say that the company the customer dealt with had no knowledge of the illegal transaction but since the information is greased, it can slide easily to computers of hackers. This poses a great problem on the secrecy of information of the online buyer.
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