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Destination Management Name: Professor: Institution: Date: Quintessentially, tourism is a place based activity and its core business is the production and differentiation of a destination identity on a variety of levels to attract as well as retain different “consumers”.
This is done with the aim of improving the wealth of the experience for both tourists and locals as well as ensures sustainability of the environment and activities that promote tourism. When the content of this discussion are considered in line with the definition of sustainable tourism, it is evident that development is core in achieving the latter. According to the WTO (1981), sustainable tourism development has to do with meeting the desires and expectants of visitors and the host regions but also protecting the areas and the culture for posterity (p.89).Tourism should ideally be carried through careful resource management in such a way that aesthetic needs are met while cultural integrity and biological diversity are preserved. Stage of development According to Butler (1980), there are seven stages of tourism development “lifecycle ”(1980, p. 6)and they will be discussed herein in relation to the city of Venice in an effort to understand its growth and changes in regard to the tourism industry. The first stages are exploitation then involve of locals in providing facilities which results in the place becoming a popular destination (Garay & Ca`noves, 2010). ...
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