StudentShare solutions
Triangle menu

Introduction to Research - Essay Example

Not dowloaded yet

Extract of sample
Introduction to Research

The study will analyze in which manner the hotel is meeting customers’ expectations and which facilities are more important from the customers’ point of view from improvement perspective (Dolnicar & Otter, 2003). For a hotel to survive in a competitive environment, it is a must that the hotel meets customers’ needs and wants and their probable expectations. In a hotel quality means that the facilities and services are according to customer’s satisfaction. The more the visitors are satisfied with the services, the greater is the chance of hotel’s promotion in a competitive environment (Naseem, Ejaz, & Malik, 2011). According to the study conducted by Sriyam (2010), there are several types of facilities that are provided by hotels to their customers. First thing to include is the type of room like deluxe, Superior or executive classroom, Family suite or Grand suite respectively. Among dining services, a hotel should include Italian cappuccino, The M-Cafe experience of Thai or Chinese food, continental food, and additional services of fruits and beverages that is a value adding option. A must-include service in a hotel is recreational activities like swimming pool, gymnasium, spa, or a sports ground for outdoor facilitation (Sriyam, 2010). Purpose of the Study Griffith University Hotel is a regional hotel, which offers services for two types of clients, business travelers and pleasure travelers. The purpose of this study is to access and evaluate the current structure of the facilities offered by the hotel. The evaluation is to be done based on the importance and performance attributes. Those facilities that are important in customers’ point of opinion and those that meet customers’ expectations are to be analyzed. This will provide a sketch of an idea which facilities are more important and which need improvement in the Griffith University Hotel service. The Research Method The method of research was based on quantitative analysis in which the hired manager designed a questionnaire following 17 facilities of the hotel. The 17 features include the express check in, checkout, valet parking, recreational activities, family restaurant or room service etc. There were two categories of respondents from whom the interviews got conducted: the categories of business travelers and pleasure travelers respectively. Summary of Findings In total 264 travelers were selected as respondents for the analysis, out of which 118 were pleasure traveler respondents and 146 were business traveler respondents. This was to evaluate and compare their responses on 18 hotel facilities in order to get an idea which facility is more important and which needs further improvement. The criterion to judge facilities was based on two things, importance and performance that were set to compare important facilities with achieved performance facilities. This was all to bring improvements in facility structure of Griffith University Hotel, which needs to be improved in terms of operation and more importantly with respect to clients’ perspective. Research Questions Out of 18 facilities, which facilities are more significant from clients’ ...Show more

Summary

Introduction to Research Name of the Student Educational Institution Introduction to Research Review of Literature Today hospitality management is a challenge since there is a lot of competition prevailing in this area of business. In recent times, it has been found that hotels focus on their respective hotel facilities management and service which is because of their large investments involved in the business and the problems they have to bear after not coming up to right needs and wants of the clients…
Author : chanelle06
Introduction to Research essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"Introduction to Research"
with a personal 20% discount.
Grab the best paper

Related Essays

Introduction to Nursing research
In the analysis as explained in by Denic S., Emerald S. and Nicholls M.G. (2013), there exist three distinct/ unrelated observations of low birth weight which is a risk factor for the development of type 2 diabetes mellitus; high prevalence of low birth weight among babies of fathers who have developed this type 2 diabetes mellitus; and explicitly high prevalence of type 2 diabetes mellitus which has been vastly tested and proven to exist among the modern day Arabs’ population.
3 pages (750 words) Essay
Introduction to the research process
The article under review focuses on the problems associated with provision of care for people with type 2 diabetes. In the introductory paragraphs Pooley and his colleagues clearly state the purposes of their study, namely: to identify the issues which both patients and practitioners perceive as highly essential to the effective management of the diabetic condition, reveal the extent of coincidence between the views of both groups, and relate the findings to concepts of patient empowerment.
8 pages (2000 words) Essay
Research on Introduction to Television (Asia)
Throughout that period before the British turned over Hong Kong to China on July 1, 1997 in compliance with a 1984 agreement, the language of commerce and mass media here had been British English1. For this reason,
12 pages (3000 words) Essay
Introduction to research and academic skills
It should be systematic- the approach to a problem should be structured and organized. It implies that you add to present knowledge. It is a basis for analysis and elucidatory comments. Thus in
8 pages (2000 words) Essay
INTRODUCTION TO EDUCATIONAL AND SOCIAL RESEARCH
to reflective practice in the school practicum using two different modes of tele-guidance, email messages and writing as a tool for clarification and comprehension. The REFLECT project is linked to the postmodern period characterised by Guba and Lincoln or post-experimental
4 pages (1000 words) Essay
Political science - Module ( Introduction to research )
Hypotheses: The value and the fundamentals associated with the equality of the citizens in Egypt, given that there is a precise meaning of uncertainty being discussed. Other assumption relates to rationality of men concerning
6 pages (1500 words) Essay
Introduction to Research: SLP5: Data Analysis
The following are the different elements of the sampling plan for this particular research. This refers to individuals or groups of people whom the research as at obtaining data
2 pages (500 words) Essay
Introduction to case study research
This part of the study involves comparing and explaining the selected articles. This is the appraisal part of the articles that involve critical assessment of the articles. Critical
7 pages (1750 words) Essay
Introduction to case study research
In this regard, the case studies are relevant in providing in depth information regarding such issues that were covered in such studies. A research may focus on several entities within the field of study.
7 pages (1750 words) Essay
Get a custom paper written
by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Comments (0)
Rate this paper:
Thank you! Your comment has been sent and will be posted after moderation