Critical Comparison between Questionnaires and Focus Groups - Essay Example

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Critical Comparison between Questionnaires and Focus Groups

This research will begin with the definition of research as a systematic or scientific way of searching for knowledge. Research provides answers to questions by uncovering hidden truths. An individual can conduct a research to familiarise with a certain phenomenon or discover new insights on a familiar phenomenon. Research can also be conducted to test formulated hypothesis on a phenomenon or describe the characteristics of the object under study. Therefore, the kind of research approach that an individual utilises is based on the purpose and objective of the research. Research can be categorised in many ways. One such way is descriptive versus analytical research. Descriptive research is conducted to investigate various aspects of a phenomenon. A researcher in this case aims at finding out facts about research objects. It may include surveys and enquires on the current situation in the researcher’s area of interest. In a descriptive research, the researcher simply reports facts about variables. The researcher has no control of over variables and cannot manipulate them in the study. Therefore, the researcher gives a description of variables as they exist in their natural environment. Descriptive research is useful in measuring objects. In this kind of research, different methods are used depending on the nature of the study and the researcher’s preferences. Comparative and correlation research methods are used in descriptive research. Analytical research involves using the facts collected on a phenomenon to evaluate that phenomenon. ...Show more

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This current research is the best example of critical comparison between questionnaires and focus groups. In both focus groups and questionnaires, a researcher can use structured questions. Anonymity is required in both research methods…
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Critical Comparison between Questionnaires and Focus Groups essay example
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