The company is still chasing the opportunities to expand its business further to other location across the globe. Daewoo Motors Similar to Tata group, this group also started off in 1967 with a textile business by Kim Woo Choong (Koontz & Weihrich, 2006, p.206). In the 70’d and 80’s, the group has experienced a considerable growth with its diversification into several business. Later on in the early period of 1990s, the Group has expanded overseas and emerged as the largest conglomerate across the globe with around 24 companies under its shield. Back in the year 1978, the group has entered into the automobile industry by the acquisition of 50 % stake in the Sachan motor company while the rest was owned by another automobile giant, General Motors. The venture was later renamed as Daewoo Motor Company. In 1992, the Daewoo group acquired remaining 50 % of the stake with the withdrawal of partnership by GM. Later on after the bankruptcy of Daewoo, GM and some other companies have shown their interest to acquire its assets. Daewoo Commercial Vehicle, previously a vertical of Daewoo, did not come under the bid and established itself as a separate company in the year 2002. Strategic and Economic Aspects behind the Acquisition Tata Motors had been one of the oldest players in the automobile industry of India. After expanding its dominance all over the economy, the company aimed at expanding its business all over the globe which made it adopt tie-up strategies with automobile companies in some of the major emerging markets of the world. The automobile industry is generally characterised by a large number of units and the commercial vehicles vertical in it occupies a small fragment of the entire industry. Globally, the commercial vehicles arena is dominated by...
As the paper stresses Tata Motors is the leading automobile manufacturer in India and is among the leading commercial vehicle companies across the globe with revenue of $20 million in the last financial year. The company has also emerged as the one among the top four truck manufacturers as well as top two bus manufacturer across the globe. Established back in the year 1945, the company now employs more than 24000 employees with a vision to be the best in its operation and to be in compliance to its value systems and ethics. Tata Motors has also got the pride to be the first in the Indian engineering sector to be listed on the New York Stock Exchange; that happened back in September, 2004.
This essay declares that Tata Motors had been one of the oldest players in the automobile industry of India. After expanding its dominance all over the economy, the company aimed at expanding its business all over the globe which made it adopt tie-up strategies with automobile companies in some of the major emerging markets of the world. The automobile industry is generally characterised by a large number of units and the commercial vehicles vertical in it occupies a small fragment of the entire industry. Globally, the commercial vehicles arena is dominated by players like Volvo, Scania, DaimlerChrysler and a few other giants who occupy nearly 60 percent of the total market share. In order to distinguish its might amidst them, the Tata Group needs to have considerable strategic as well as economic edge.
This report will look into the case of Tata motors and Daewoo Commercial Vehicle to understand the various factors in a cross border acquisition. The report would also look into the reasons for this acquisition, the integration processes and the synergies achieved after the acquisition process. …
Tata Motors, formed in 1945 is one of the biggest Indian automobile corporations. It is the first Indian company to be indexed in the ‘New York Stock Exchange’, in the year 2004. Like a true global player, Tata Motors has presence in the UK, Spain, Thailand and Korea.
Tata Motors has been pretty desperate to make a strong presence in the global low-cost as well as ultra-low-cost car market for many years. In order to make its objective achieved the company, in 2008, launched one of its most ambitious product, Tata Nano.
As the company under study ‘Tata Motors’ is a subsidiary of Tata Sons, this site seems to be quite relevant to the entire topic. Tata Motors. 2011. Company Profile. [Online]. Available at: http://www.tatamotors.com/know-us/company-profile.php [Accessed on March 05, 2011]- The same is true about this link.
This report will exclusively attempt to address whether Tata Nano, a vehicle of Tata Motors had been successful in attracting potential customers and the strategies which were followed to achieve the intended desires. The marketing research is conducted by investigating the problem through exploratory research methods.
Tata Motors Company is no exception to this realm having grown from and Indian-based firm to the global presence in automobile products. Since this paper analyses the peripheral environment, and its effects on the automobile industry, identification of market inclination and evaluation of the opportunities and threats are significant in illuminating Tata’s business course.1 Generally, the market trends of the automobile industry have been changing over the years.
The company sales in 2010-2011 including exports of the passengers and commercial vehicles stood at 836,629 units which represented a growth of 25.2% since the previous year 2009. This growth was brought about by the revival of export and import trade, infrastructural development, increased construction and mining activities, financial activities and availability of healthy freights (Tata Motors, 2011, p.20).
The two companies have adopted various strategies that have been successfully towards problem solving within and outside the operations. In addition, these strategies have promoted market development within their region and the global market.
The Tata Group manufactured steam boilers and engines for the Indian railway form 1945-1954 when they diversified into car manufacturing as it was a lucrative business. They made an informed decision to enter into a fifteen year agreement with
The author analyzes the many problems that Tata Motors is facing, the reasons of the fall in the business of Tata Motors, and the effect of the Global Recession on the company’s performance in post acquisition. Because of the economic slowdown and resultant salary cuts and job retrenchments, there were many cases of defaults in loan repayments.
4 pages (1000 words)Essay
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