A Comparative Analysis of Internet Banking in the United Kingdom and Thailand - Dissertation Example

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A Comparative Analysis of Internet Banking in the United Kingdom and Thailand

In the ubiquitous computing age and a competitive era for banking, customers now present new demands for access and service to keep banks interested in enhancing Internet banking. United Kingdom now presents 6.5 million customers for Internet banking services, and Thailand has a customer base of around 2 million, with both countries expecting continued strong growth in Internet banking, which also includes mobile banking. However, Thailand presents a GDP per capita of US$ 4,992 that is about a seventh of the US$ 36,120 GDP per capita of the United Kingdom, with a lower penetration of the Internet, cultural preferences for personal relationships and a leaning towards cash transactions.This dissertation presents an examination of relevant and authoritative literature related to Internet banking in Thailand and the UK, an analysis of secondary data for Internet banking for the two countries together with a critical examination of Internet banking services offered by three of the more prominent banks operating in each of the two countries. Internet banking services offered by NatWest Bank, Lloyds TSB Bank and HSBC Bank in the United Kingdom together with those offered by Bangkok Bank, Siam Commercial Bank and Kasikorn Bank in Thailand were subject to a critical analysis. ...Show more

Summary

United Kingdom now presents 6.5 million customers for Internet banking services,and Thailand has a customer base of around 2 million,with both countries expecting continued strong growth in Internet banking, which also includes mobile banking…
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