What isn’t new about social networking?

What isn’t new about social networking? Essay example
Masters
Essay
Journalism & Communication
Pages 5 (1255 words)
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The notion of ‘social media revolution’ is utterly historical or cultural, because how can one be certain that a condition has transformed, or has evolved, without recognizing its earlier situation or status?…

Introduction

The tide of advancement hits forcefully so as to blur people’s sight of what is in fact taking place. The argument that the current period is not at the heart of immense and more recurrent development in media technologies opposes the entire fundamental principle of progress that it should be questioned by rational individuals. The notion of ‘social media revolution’ is utterly historical or cultural, because how can one be certain that a condition has transformed, or has evolved, without recognizing its earlier situation or status? It is relevant to provide an analysis of these arguments which are themselves rooted in history; in the cultural and historical conditions enveloping the usage of what could be generally referred to as ‘science’, particularly the science of human communication. This historical knowledge unravels the ‘Information Age’ to be mostly a misapprehension, a rhetorical ploy and a demonstration of technological unawareness. The mainstream literature on the media and these issues reverberate with images of catastrophe, the same group of occurrences being the foundation of both modes of being dogmatic. This is the context against which this paper discusses more purposely that there is nothing in the historical development of electronic communication technologies to suggest that important large-scale revolutions have not been supported by established social formations. ...
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