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Journalism & Communication
Pages 5 (1255 words)
Media and Gender Mainstreaming: Any Achievements? Name Institution Introduction There has been a desperate need of ensuring equality in the current society. This is reflected by various equality legislations across the world, which now govern various aspects of day-to-day activities…
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Despite the fact that various developments are considered to have taken place, some groups remained assertive that further action is needed to resolve gender issues. In some cases, media has been arguably blamed for frustrating the gender mainstreaming process as much as it is expected to play a pivotal role. This paper proposes a study to assess the role of media in reconciling gender issues, such as in terms of women representation and content inclusivity. Problem Statement Various developments have taken course regarding the gender issues. Some of the developments have pertained to media. Whereas some articles have pointed out that there are still problems within the media in supporting gender mainstreaming, there are those that insist media has made various developments in fostering gender mainstreaming. The question is then how these could be effectively ascertained. Importance of the Research Policymakers are concerned about the state of gender mainstreaming and the need to realize equality for all persons. This study would go a long way in informing the policy makers about the situation. This will in turn help formulate appropriate measures to address the problem. If the results would present the media positively, it would form a basis for the society to celebrate the achievements. ...
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