marketing plan for Computer Village

marketing plan for Computer Village Essay example
Masters
Essay
Marketing
Pages 15 (3765 words)
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Running Head: MARKETING PLAN FOR COMPUTER VILLAGE Marketing Plan for Computer Village [The name of the writer will appear here] [The name of the writer id will appear here] [The name of the course will appear here] [The name of the course number will appear here] Table of Contents Part 1: Current Company and Industry Situation and Challenges …pg 3 Computer Village …pg 3 Industry Information …pg 3 Relevant Competitors …pg 5 X-Engineers …pg 5 Repairs and Mods …pg 6 VM-Tech …pg 6 Di-No …pg 6 Mobile PC Pros …pg 7 Beyond PC …pg 7 Comparative Product Research and Analysis …pg 7 Target Market …pg 8 Risks and Challenges …pg 9 Part 2: Assess Potential and Future Demand …pg …

Introduction

Village is a retail and sales company focusing on the IT industry selling used and new computers and accessories along with providing necessary services such as network administration, assembly maintenance and system analysis. The company began its operations in 1988 and is based in San Dimas, Los Angeles. The company is owned and operated by a Certified Microsoft Systems Engineer who serves as an expert in the IT industry. ...
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