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Nanosolar: The mobile solar Panel
Pages 8 (2008 words)
Nanosolar : The Mobile Solar Panel Student Number Contents Executive Summary 2 Introduction: Company Background 3 Main Report 3 Motives for Internationalization 3 Barriers and Risks 5 International Competitiveness 6 Market Entry Recommendation 7 Evaluation of the International Environment 7 Analysis of the Foreign Market to Enter : Thailand 7 Entry Mode Recommendation 8 Direct Export 9 Conclusion and Recommendation 10 Executive Summary Nanosolar is the only solar panel in the world that is printed like a newspaper which makes it easy to transport and easy to install.
Nanosolar will increase the value of its products for all its stakeholder by going global. For the same manufacturing and Research and Development expenses, it will be able to widen its market. The best strategy is to penetrate a country that is underexplored by solar panel manufacturers. By using export mode, Nanosolar will be able to maximize current investment. The mobility of its panels will make it easy to transport. Nanosolar may continue manufacturing its products in its current location and ship it to the country of choice. Introduction: Company Background Nanosolar is a revolutionary solar panel created by a startup company who got their initial funding from Sillicon Valley venture capitalists (VC). True to the reputation of young Silicon Valley technology developers, Nanosolar is radically different from other solar panels such as Sunpower and Evergreen. This solar panel is as thin as newspapers, foldable, flexible and very light. This makes it a non-intrusive technology. ...
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