An analysis on the dyadic network relationship of BMW AG and Brilliance Auto Ltd

An analysis on the dyadic network relationship of BMW AG and Brilliance Auto Ltd Research Paper example
Ph.D.
Research Paper
Marketing
Pages 4 (1004 words)
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Network Maps, boundaries and horizons: 3.1 Network before 2003: Before 2003, brilliance automotive ltd was incorporated in Bermuda on 9th June, 1992 as an exempted company with limited liability. The company’s American Depositary Shares and shares are traded on The New York Stock Exchange Inc…

Introduction

In August 2002 the Jinbei Automotive Company, a subsidiary of Brilliance China Auto, launched their first car; the ‘Zhonghua’ (China). 3.2 Network after 2003: The dyadic network of BMW and Brilliance in 2003 has made a big impact in the automobile industry. BMW launched its first car in 2003 and has made the 50,000th in 2007 and has now launching the new model in 2010 as the 10,000th car. After 2003, BNW and Brilliance has been mounting amazingly at high momentum, carrying out the highest manufacture within 2 years. It had observed, joined and occupied a part in the progress of Chinese automobile industry. They are prepared to hail a dazzling opportunities by this combined set-up and it has fruitfully included into the Chinese culture and dynamically thinking business shared tasks. This network has found its boundaries and kept an eye on the opponents. These has manufactured the quality products which gave the customer maximum satisfaction. It has set the target to develop into a superior business dweller. They have kept the horizons as learning, civilization, client commitment and business authority in the corporate world. These horizons clearly show the liability of BMW towards the Chinese humanity. ...
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