Marketing - Research Paper Example

Free

Extract of sample
Marketing

However, it is not impossible to achieve this goal. The company is trying its best to draw the customers by demonstrating that it recognizes its responsibility towards the environment. The company has failed to meet its goals that were to improve the mileage on sport-utility vehicles by the year 2005 to 25%. According to the views of Susan Cischke, although the company has failed to meet its commitments, its SUV (Sports-Utility Vehicle) mileage goals has been a blueprint demonstrating where the company wants to go and thus stated that she is confident that this time the company will be able to achieve the goal. However, Alan Mulley (Chief Executive Officer) stated that the company will try to focus upon the environmental friendly issues. According to Friends of the Earth, which is an environmental group stated that the announcements that has been made by the Ford Motors has been quite unimpressive since the stated targets of 30% reduction meets the regulatory requirements (Koenig, “Ford to Cut New-Car Greenhouse Emissions 30% by 2020 (Update4)”). ...Show more

Summary

Marketing Table of Contents Summary of the Article 3 Relevance to the Course 4 Agreement with the Article 4 Disagreement with the Article 5 Three Questions Left Unanswered 5 Future Impact on Any Aspect of Marketing 6 References 7 Name of the Website: Businessweek.com Date of Publication: April 09, 2008 Title of Article: Ford to Cut New-Car Greenhouse Emissions 30% by 2020 (Update4) Summary of the Article Ford Motor Company is the third biggest automaker in the world…
Author : miracle61
Save Your Time for More Important Things
Let us write or edit the research paper on your topic
"Marketing Research Paper "
with a personal 20% discount.
Grab the best paper

Related Essays

International Price Escalation
There are many factors which are causing several things to change in the economic as well as the social structure of various countries. One of those major concerns includes the issue of price escalation at a very quick pace since last many years. This escalation of prices, these days, has been occurring in the prices of oil, electricity, gold and above all, in the prices of food.
4 pages (1000 words) Essay
Marketing Research Paper on Kudler Fine Foods Virtual Organization
These plans are later implemented into strategies and tactics and determine the ability of any organization to maintain a competitive edge in the global market. From the history that outlines the foundation of Kudler Fine Foods, the founder developed the first organization following need for change in the organization she worked for.
4 pages (1000 words) Research Paper
Marketing Research Paper
Though some of the challenges into penetrating new international markets may be based on regulatory measures in the markets, a large number of challenges are derived from the organizations, their processes, and their production environments. Such includes managerial, organizational, and technological factors (Kumar and Addie, 2006).
7 pages (1750 words) Research Paper
Marketing Research Paper
Brand consciousness Consumers significantly purchase their products based on their view of the level of fashion possessed by the products. This implies that as marketers we need to notice the changes on demand of our products due to the relationship of the consumers and the brands.
8 pages (2000 words) Research Paper
Marketing Research Paper
Further, information can be used to assess marketing actions that can be beneficial to the organization and to monitor the marketing performance. In addition, information can be important in the decision making development to the company. Research in marketing concept involves the generation of information useful in the process of decision making (Wren, Stevens & Loudon, 2006).
3 pages (750 words) Research Paper
Internet Marketing Research Paper
According to World Fact Book, the total number of internet users as of 31st December, 2011 were 2,267,233,742. The stats even show that during the year 2000, the total number of internet users were only 360,985,492 (internet world stats, 2012). This shows that the total number of users within a period of eleven years increased by 528.1%.
5 pages (1250 words) Research Paper
Defining Marketing Research Paper
A business organization’s financial accomplishment is dependent on discreet efforts of marketing in conjunction with accounting, operational, and other duties of the business. Marketing depends on bringing together four components: recognition, choice, and product development: price determination of the product: choosing a channel of distribution to reach the location of the client: and formation and realization of a strategy of promotion.
3 pages (750 words) Research Paper
Marketing Research Paper
The company is based out of South California in the metropolitan area of San Diego. The initiative of starting the company was taken by its owner when she found during shopping there is a demand for fresh ingredients among the buyers in the market. Kudler Fine Foods keep ingredients afresh in their stores and provides the buyers with fresh ingredients to their satisfaction at competitive affordable prices.
4 pages (1000 words) Essay
Marketing management
They also target the period when consumers are likely to purchase the products and specific category of buyers in order to determine the category of products that need to produce to meet the demand (Laura, 57). It is the role of marketing
1 pages (250 words) Assignment
Free topic
This area of research is extremely significant because if a mobile service provider enters the market well, it will increase competition to other players, and this will, consequently, reduce the
1 pages (250 words) Research Proposal
Business report for Jaguar Land Rover
n the third segment, a set of question developed so that the brief idea can be generated on perception of the UK based customers regarding the Jaguar Land Rover cars can be obtained (Hicks and Upton, 2010). Finally, in the fourth question, one suitable data collection approach
10 pages (2500 words) Essay
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT