Pricing Strategy: ChurroZ - Assignment Example

Only on StudentShare

Extract of sample
Pricing Strategy: ChurroZ

Cost includes the cost of goods manufactured, which includes raw materials, processing, labor, etc. and the cost of goods sold that includes the operating expenses. The operating expenses and initial investment would be covered under the assigned budget. Mostly, businesses that are entering into a market try to set a price that covers their cost while helping them earn a reasonable amount of profit. Hence, the pricing methodology is pretty simple, they add a markup to the total cost of the product. There are several pricing options available based on which we can decide the price of an item of ChurroZ Pricing Strategies A product can be priced according to several strategies. A business should decide on a pricing strategy based on its marketing strategy, as well as the market it is moving into. We are discussing the following two pricing strategies here: Price Skimming – Using this strategy, a business charges a relatively high price for a short period of time exploiting newness of the product. The main target of the strategy is to ‘skim off’ customers who are willing to pay a high price for getting the product sooner. The prices are reduced as the demand goes down. ...Show more

Summary

Pricing Strategy ChurroZ Type your name here Type your University name here 5/22/2012 Pricing The product is meant for an average and high end customer of the market. Moreover, since the ingredients used are expensive, the ChurroZ cannot be priced at the same level as others, otherwise the notion of a high quality tasty product wouldn’t be displayed…
Author : kennithking
Save Your Time for More Important Things
Let us write or edit the assignment on your topic
"Pricing Strategy: ChurroZ"
with a personal 20% discount.
Grab the best paper

Related Essays

Mobile phone addiction
These technologies have also become accessible to the masses with their cheaper rates and diverse features. Mobile phones have especially become indispensable to society as the demand to always stay connected to each other has also become an important element in people’s daily lives.
11 pages (2750 words) Literature review
Analyzing a Pricing Strategy
The fate of any business firm is decided by the pricing strategy formulated by it, according to its product’s nature and market value. Both Large and small firms equally maintain a pricing strategy in order to sustain in the business market. However for small business enterprises, pricing strategy is very significant as it decides their sustenance and profitability in the market.
5 pages (1250 words) Essay
Analyzing of Pricing Strategy: Nike
Nike, Inc. is a US based sports equipments company headquartered near Beaverton. The company is a global supplier of sportswear and sports equipments. Bill Bowerman and Philip Knight founded the company on 25th January 1964 in the name Blue Ribbon Sports.
4 pages (1000 words) Term Paper
Marketing - Pricing Strategy
Through this, customers’ expectations will be well served and thus making them get value for their money. In this case, I would prefer an upscale restaurant. An upscale restaurant is one that has fewer customers mostly from the rich class of the society/ economically capable members of the society since they have the ability to make payments promptly.
6 pages (1500 words) Essay
Pricing Strategy Consulting Business
It has been said that while establishing pricing, three things can happen: firstly, to overprice the product and lose a sale that might have resulted profitable; secondly, underprice and make an unprofitable sale; and thirdly, price accordingly and make both sale and profit at the same time.
7 pages (1750 words) Essay
Pricing and Distribution Strategy
Print advertising is a time honored conventional medium that allows product manufacturers to prompt customer response in a very specific and focused manor. One of the best examples of harnessing and conceptualizing it in a visual print advertisement is Apple‘s innovative iPhone Campaigns.
4 pages (1000 words) Essay
Pricing Strategy
Moreover, it influences other elements of marketing mix like features of products, decisions channels and brand promotion. The discussion will outline how to determine pricing strategy, what drives the strategy and how pricing strategy influence product equity Discussion While there is no chosen criterion of determining pricing strategy, some sequence steps are commonly used in new products pricing strategy.
5 pages (1250 words) Research Paper
Pricing Strategy
Only the freshest products make it to our kitchen- we do not believe in selling anything below our premium standards. Question 2 Organizations usually have a choice between cost-centric, demand-centric and competition oriented pricing strategy (Levy & Weitz, 2012).
6 pages (1500 words) Essay
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT