Analyzing Three Daily Newspapers: Travel Daily, Travel Weekly, Travel Monitor - Annotated Bibliography Example

Analyzing Three Daily Newspapers: Travel Daily, Travel Weekly, & Travel Monitor Student’s Name Institutional Affiliation Analyzing Three Daily Newspapers: Travel Daily, Travel Weekly, & Travel Monitor Ownership Travel Daily Mike Heard began this publication in the year 1994. The paper was aimed at aiding in information related to the travel agencies. They would publish their work and send it through fax machines but the rise of internet brought changes. They would be typed in a PDF format then sent via email. After some years the company was bought by Jenny piper and Bruce. The Travel Daily is an Australian publication aimed to the travel industry personnel’s. It is published and sent via email to the subscribers (Brook, 2009). Travel Weekly This is a limited company that publishes events and is found in the United Kingdom. Its headquarters are located in London. It is a group that deals with hardcopy and also online publications. The majority owner and chairman of the limited company are called Clive Jacobs. He came up with the publishing group in 2009. He worked in a motor dealing company, before he came up with this business. The travel weekly newsletter deals with information and news rating to business and travelling matters of concern (Popescu, 2016). Travel Monitor This newsletter mainly deals with European tourism and other online travel businesses. It aims at providing the travel agents with accurate and immediate information concerning tourism. The owner and the C.E.O of the travel monitor is Rolf Freitag. This publication aims at informing people about the tourism industries, and their services (Walling, 1983). What the Newsletters Communicate Travel Daily Strategic: The reports published on the Travel Daily paper constitutes business concerned to the travel industry. The group provides the people with the plan of action laid down by the Travelling industries. This detailed action plan enables the travel agents, the tour operator and the whole public in general to work to the realization of the set action plan. The strategic information provided by the travelling agencies to the outside market, gives it an upper hand in its operations. Tracking: Daily newsletter is produced on a daily basis. It is known for its updated and accurate information. This is because the travel group has a close follow up of the activities happening in the travelling industries. Unlike other publications, this paper has very close relations with most travelling industries and therefore provides a close follow-up of their activities. Analysis: The Daily newsletter provides an analysis of the activities of the travelling industries. This is made easy by the close interaction between the group and the travelling agencies. The travel agents and other professionals obtain analyses of their travel company’s information and progress from this publication. Reporting: The Travel Daily provides access to information related to the travel agencies. They do this by giving a clear and detailed piece of work in their writings and publications that are sent to the email (Brook, 2009). Travel Weekly Strategic: The Travel weekly magazine is aimed at the travel industries of the United Kingdom. The paper informs the tour operator and the professionals in the travel industry of the plans of actions as stated by the travel agencies. Tracking: The Travel Weekly provides a follow up of the activities taking place in the Travel industries of the United Kingdom. This close cover-up of information aids the people in the industry in proper decision making. The information also warns them of any competition from any other travelling agency. Analysis: The major importance of this paper is the providence of summary of the activities and future plans of the company. The Travel Weekly publication gives an analysis of the progress of their agencies and information that they require to know. Reporting: Another major role of the Travel Weekly newsletter is providing the travel agencies with a detailed report of the occurrences of their travel companies. This gives them an upper hand in term of what they are required to do and recommendation on proper plans of action (Popescu, 2016). Travel Monitor Strategic: The Travel Monitor gives the plan of action of the tourism industry. The paper also focuses on the hotel industry as both tourism and hotel management is linked. It gives the travel agents and tour agents the necessary actions needed to be put in place for better services to the tourists. Tracking: The Travel Monitor gives a follow up of activities that the tourism industry partakes. This tracking of events keeps the tourists, tour agents and other professionals in the tourism industry updated. Analysis: Travel Monitor is able to provide analyses of the events being done in the tourism industry and the hotel industry. It is able to relate the two in terms of business and offering better services to the tourists. Reporting: A clear and detailed piece of writing is produced by the Travel Monitor, showing the works of the tourism industry. The Travel Monitor provides findings and recommends on the betterment of the tourism industry (Walling,1983). Top Stories in the Newsletters Travel Daily Travel daily is a magazine that provides information about the travelling agencies and industries in Australia. The newsletter is able to highlight various trends in the travelling industry and therefore links the companies with the people to a large extent. This daily paper provides accurate information related to the transport industry. The most progressive and famous travel agencies use this daily paper to advertise their products, websites and also posting job vacancies. All these stories are published and sent to emails for customer’s retrieval. Travel Weekly The travel weekly magazine mainly duels on business related to the travel industry in the United Kingdom. They research for information from the travel agencies and then publish it so that the market gets to know the services offered by the travel agencies. They also provide information related to online services and also various events such as giving of awards. The publishing of this newsletter also provides information about job vacancies in the industry. The stories in them are therefore very significant to the people in London and surrounding areas (Hudak, 2015). Travel Monitor The main aim of the publishing of the Travel Monitor is to provide knowledge of the tourism industry. The travel monitor is able to liaise with tourism companies and also hotel industry and provides new and any other important information about the two industries (Walling, 1983). Market of the Newsletters Travel Daily Daily magazine contains very accurate information relating to the services of the travel agencies in Australia. Company officials and professionals read the papers in order to attain the current progress of their travelling agencies and that of others. The paper also targets the people of Australia since the magazine also posts business opportunities provided by the various travel agencies. This paper is highly targeted by many people because of its immediate and accurate report of the trend in the travel industries. Travel Weekly The weekly magazine is mainly a source of information for all stakeholders involved in the travelling industry. These may be manager of various tours, staffs other travelling industry. The newsletter targets the travelling company and their operations. The paper contains very important details concerning the trending business of the travel agencies. Travel agents, professional and tour operators are the main targets of this paper (Chipkin, 2015). Travel Monitor The Travel Monitor is aimed at providing relevant information to the tourists, tour agents and also other professionals related in the industry. Information on their travel means their accommodation in liaison with the hotel industry. The publication also targets the hotel agents since they accommodate tourists (Walling, 1983). Costs of the Newsletters Travel Daily Travel weekly newsletter provides very important information concerning the travel agencies in Australia. They are published and sent over emails so that people can gain access to them. The advertisement mad on the papers regarding the company’s products, jobs and services provide great attention to the travel companies. The publication is only available to those people who have subscribed for the services of Travel Daily. Travel Weekly The Travel Weekly newsletter is published and sent over emails. This is only accessed by those who have subscribed for the Travel Weekly Newsletter. This subscription aids it in its operations (Hudak, 2015). Travel Monitor The Travel Monitor is accessed by people who have paid a subscription fee. After the newsletter is published, the authors send it to the inbox of all the subscribed members (Walling, 1983). Readability of the Newsletters Travel Daily The Daily newsletter publishes information about the travel industries of Australia. Various important services and products of the companies are also published in these articles. The paper is a target for most of the travel industries in Australia since it acts as a major marketing platform. Companies advertise jobs on this paper, and due to the very large number of applications for the advertised work, the travel agency is able to gain knowledge on the papers fame to the market. Travel Weekly This publication is mainly targeted on the travel industry and its stakeholders. The information on travelling is located in this magazine and therefore attracts quite a good number of customers. The research done on the paper from the travel agencies is very important to the people of the United Kingdom. Travel agents and operator and also suppliers require such information to have knowledge on the progress of their companies and possible competitions from other companies (Popescu, 2016). Travel Monitor The Travel Monitor is a publication that deals with the tourism industry, in relation to the hotel industry. The information provided in them is very crucial and therefore has a high rate of readability by tour agents, tourists and other people concerned with the tourism companies (Walling, 1983). Statistics of Business Thriving Travel Daily Travel Daily magazines receive great rating from the people. All travelling companies in Australia target this paper for the advertisement of their services to the world. Since the paper receives information from many agencies, the business remains at very high progressive rates since the travelling companies are competing to provide the best information to the people on a daily basis. Travel Weekly Travelling industries in the United Kingdom relies on the marketing of their services by the Travel Weekly newsletter. Travel professionals and tour operator’s needs information about the progress of their business and possible competition from other countries. This gives the business a duty to do thorough research and provide accurate and up to date information regarding the travel companies. Through this, the business is kept moving since the demand is very high ranging from the management to the people of United Kingdom (Popescu, 2016). Travel Monitor The hotel industry and the tourism agencies heavily rely on the Travel Monitor for the advertisement of their services. The publication therefore has high rates of progress. This is mainly because the tourism agents and the tourists need the important information included into the newsletter (Walling, 1983). Biasness of the Newsletters Travel Daily The publishing of any piece of work by the newsletter is totally based on the information it receives from the travel industries. The travel companies send to the authors of the travel daily, any information they need the people to know. For instance whenever they have job vacancies, they post them in the travel daily newsletter. This paper has been known from research that it provides accurate and immediate information from the travel industry and that’s why the travelling agencies target this paper for the advertisement of any of their information (Brook, 2009). Travel Weekly The production of the weekly newsletter is based purposely on the information gained from the travel industry management. In the publishing of a certain magazine or piece of article, the author gets information from various travel agents not less than a thousand. This prevents biasness in their writing and publications (Chipkin, 2015). Travel Monitor The Travel Monitor relies on information from the tourism agents and tour operators. This gives it an opportunity to provide accurate and significant information that is not biased in any side (Walling, 1983). Strategic Competitive Advantage Travel Daily Travel daily provides immediate, specific and very accurate information from the travel agencies of Australia. It provides information about the travelling industries on daily bases apart from various National holidays. The people therefore are always up to date with every information, and the progress of their travelling industries. The production of new and daily information gives it an upper hand in the market (Brook, 2009). Travel Weekly The travel weekly publication and group works hand in hand with the travel agents of the various travel agencies. This gives them an upper hand since they provide specific information that is very accurate. They therefore get an upper hand in the market (Popescu, 2016). Travel Monitor The travel Monitor has links with online travel agents. The business also provides up to date and accurate information regarding the tourism and the hotel industry. This gives it an upper hand in the market (Walling, 1983). Importance of the Newsletters to the Industry Travel Daily Travel Daily is a target for all travel agencies in Australia because of its importance to them. The travel agencies of Australia advertise their products, services and also job vacancies to the public. They do this by the aid of Travel Daily. The travelling companies also advertise their websites through this daily newsletter. The paper provides the all the companies in the travel industry with a platform where they can assess their progress and other competing companies (Brook, 2009). Travel Weekly This newsletter is a very important document to the travel agencies and travel professionals. Every information concerning the travel industry is constituted in this magazine. Methodologies and research projects done by the travel industries are also in these travel weekly papers. They play an important part in marketing the travel industry so as to attract a very good number of travelling people (Hudak, 2015). Travel Monitor Travel Monitor plays a very important role in the advertisement of the services of the hotel and the tourism industry. It gives the companies market to the people and possible tourists. The paper provides competition in the tourism industry and hence each company yearns to better its services to its customers (Walling, 1983). Importance to Tourism Students Travel Daily The hope and vision of every student in any particular discipline, is to study and get a job from leading companies. The Travel Daily provides an opportunity for this chance. It advertises job vacancies to the public. Tourism students who would like to be tour operators in the travelling agencies can acquire jobs through this platform. Tourism students also do their research on the best and leading travelling industries and therefore the paper provides them with adequate information for their research (Brook, 2009). Travel Weekly Tourism students benefit on a large basis by the production of this magazine, travel weekly. Tourism students try to get the best modes of transport and places of luxury, and all this information is contained in the magazine. Travel weekly constitutes information regarding the benefits of various travel agencies. Students doing research on best tourism modes of transport can acquire such information from this paper. The paper constitutes basic details of the industry’s progress and the tourism students can get information they require from them (Chipkin, 2015). Travel Monitor Travel Monitor Plays a very big role in the provision of necessary information for the tourism students. The students are able to visualize and relate the relationships between the tourism industry and the hotel industry. Generally, this publication plays the most important platform for research work for students (Walling, 1983). Stories That Can Improve Their Image All the three types of newsletter provide information related to transport and the travelling industries services. The group needs to base their services in being people who are socially responsible. They need to cater for the interest of the society and enforce ethical practices in their doings. They also need to provide information of the best world luxury places that attracts the attention of every reader .Incorporation of award winning activities in the magazine is also a place of interest to the readers. Awards for answering questions related to travel agencies are materials that should be include in the publications. The Most Interesting Newsletter among Them The best newsletter according to me is the Travel Monitor. This is because the paper provides information on the best sites and travel places for their tourists. One’s attention is attracted when reading and seeing pictures of cool and places that seem like paradise. It is the best among them. References Brook, S. (2009, July 7). Reed sells travel portfolio | Media | The Guardian. Retrieved from http://www.theguardian.com/media/2009/jul/07/reed-business-information-travel-clive-jacobs Chipkin, H. (2015, August 17). Review sites guide travelers, especially affluent ones: Travel Weekly. Retrieved from http://www.travelweekly.com/ConsumerSurvey2015/Making-a-choice-Review-sites-guide-travelers-especially-affluent-ones Hudak, L. (2015, August 17). Social media: Consumers' new platforms of choice: Travel Weekly. Retrieved May 11, 2016, from http://www.travelweekly.com/ConsumerSurvey2015/Social-life-Consumers-new-platforms-of-choice International Tourism Consulting Group. (n.d.). IPK International: IPK International: About World/European Travel Monitor: Travel Data Europe/America/Asia; holiday trips/business trips - World Travel Monitor, European Travel Monitor, travel data, International Travel Data, Travel Data Western Europe, Travel Data Eastern Europe, Travel Data. Retrieved May 11, 2016, from http://www.ipkinternational.com/en/world-travel-monitorr/about-world-travel-monitor-r/ International Tourism Consulting Group. (n.d.). IPK International: IPK International: Tourism Marketing: Marketingplans, Tourism Studies/Image Studies, Tourism Brands - Tourism Marketing, Tourism Master Plan, Tourism Consulting Company. Retrieved May 11, 2016, from http://www.ipkinternational.com/en/business-sectors/tourism-marketing/ Popescu, C. (2016, February 19). Weekly Roundup: Travel, Tech and Social Media · TrustYou. Retrieved May 11, 2016, from http://www.trustyou.com/weekly-roundup/weekly-roundup-travel-tech-and-social-media-15 Travel Daily News. (2016). Tourism: Strategic Planning (+) Destination Management | TravelDailyNews International. Retrieved May 11, 2016, from http://www.traveldailynews.com/columns/article/51452/tourism-strategic-planning-destination Travel Weekly Asia. (n.d.). About Us: Travel Weekly Asia. Retrieved May 11, 2016, from http://www.travelweekly-asia.com/About-Us Travel Weekly. (2013, July 29). 2013 Consumer Trends: Travel Weekly. Retrieved May 11, 2016, from http://www.travelweekly.com/Travel-News/Travel-Agent-Issues/2013-Consumer-Trends Walling, M.H. (1983). Passport to adventure: Making travel easy and fun. Turtle Lodge. Read More