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Review - Article Example

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Topic : Article Review Here the review is being conducted on an article which explains about the risk involved in serving instant soup to young children. The article explains why burn doctors hate instant soup and the corporate responsibility attached with it…
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The article mainly looks at the point whether the companies selling soup is really responsible for the health of children or not. The article mentions that it can also be the responsibility of the parents to protect the children from burns. Corporate Social Responsibility is a fact, and companies are responsible for the risk attached with the products they sell. According to (Baker)“ My own definition is that CSR is about how companies manage the business processes to produce an overall positive impact on society”. In our case, the corporate social responsibility of the companies which provide soup is meager. As when it comes to CSR, the company looks at society rather than a segment of market. Here children who drink soup are small segment of market and article suggests that health of the child should be the responsibility of the parents rather than that of company. In case of the topics discussed in the class room, the article can be related to Risk Management planning and financial planning. Risk management planning because, the so called product soup is risky to the children and the damage to their health poses a risk to the management of the company. When a company sells hot soup they should be aware of the fact that even children are their potential customers. They should have designed soup cups which are usable by children too .Moreover , the financial planning also comes into action, in relevance with this article.Becuase, when additional soup cups are to be designed , it incurs finance , hence an organization needs to pay attention on financial planning . I liked this article in some ways because of the message it passes on to the readers. Most importantly, it addresses about health and well being of children. Children are very delicate and apart from parents, companies also need to look at their health as potential customers. As per (Zepeda)“Instant cups of soup — the kind that often come in a Styrofoam cup full of noodles — send children to the hospital every day “Then the article surrounds around the subject of Corporate Social Responsibility which can be motive to administrative heads reading this .Children are also part of the community and it is the responsibility of the soup selling companies to manufacture cups which are less risky to their health. Something which I do not like about the article is that it is really precise. There should be more explanation about the subject as it is of social value. More over the article is not holding the soup selling companies as culprit for the burning incidence of children. There is also something missing in the article like the profit motive of the companies which sell instant soups. If needed the company can launch instant soup for young children but they hesitate to do this because of the profit motive they have. In her article (Abrams) writes that“A profit motive demands creative destruction in pursuit of more money and an allegiance to free markets”. As a company they should do assessment of their customer market in various ways. Even children are part of their market segment and due consideration to them is essential for the company to succeed in the market for long run. So the article could include the profit motive of the soup companies and how they neglect children’s health and well being. This article is less elaborative and it talks only precisely about the noted subject of Instant soup and health risk of children. A reader expects more from an article with this kind of subject matter. ... Read More
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