Governments at all levels are increasingly becoming involved in festivals and events By: Professor Name Class Institution Name Date Festivals and events have been an integral part of every region’s culture since ancient times. Jeniskee clarified that “festivals and events are formal periods or programs of pleasurable activities, or events having a festive character” (Cited by Jamal & Robinson, 2009, p.485)…
This paper analyses the reasoning and salient pros and cons associated with the involvement of governments in encouraging events. Government is a set of institutions which Edward Sildow and Beth Henschen (2008, p.4) defined as “the individuals and institutions that make society’s rules and that also possess the power and authority to enforce those rules." Thus, it can be established that government possesses the ultimate power to influence public, and to impose such rules that are in the best interest of society. Today, governments are increasingly becoming interested in promoting events because these act as a catalyst that has an enormous “social, economic and cultural impact” (Smith, 2003). This explains that governments are now trying to garner international attraction through hosting local and mega events and basically eyeing on the aspect of economic and monetary profits. For instance, the UK government realised the impact of facilitating events on the country’s economy and has supported the private sector on the reconstruction of new and bigger venues since 70s. The outcome has been in the form of some international standard sites such as the National Exhibition Centre (Birmingham) and Wembley Centre (Bowdin et al, 2012). This was also the main reason behind Prime Minister Tony Blair's strong support to the organisation responsible for holding Olympics 2012, “London Organising Committee of the Olympic Games and Paralympic Games," (LOCOG), during the bidding ceremony in 2005. Through ramping up the investments from private sector, governments seek long-term benefits for the whole country and in a variety of spheres. However, it must be acknowledged that it is not the government only that enjoys the benefits involved, but the private sector has another set of interests that is sought through events. The diversity in festivals such as Hallmark and mega-events is an outcome of the government’s involvement. Today, events are of various categories with varying prospects. These include business events like meetings, incentives, conventions, and exhibitions, in short MICE. Regional events are cultural or sports related and are organised every year. Every calendar event is a nation’s local festival such as Football or Rugby League matches, or religious/traditional celebrations such as Holi or Diwali in India. Hallmark events represent the customary festivals of a nation and mark an important historical event or anniversary. For instance, the event celebrated in South Africa of “10 Years of Democracy” in 2004 (Damster & Tassiopoulos, 2006). Mega-events such as Olympics, FIFA world cup or ICC Cricket World Cup; Tennis tournaments like Wimbledon and Common Wealth games, are not annual events and are held in a different part of the world by a particular organisation. Every government has its own specific motive behind pursuing and promoting events, and it can be entitled as an intelligent strategy. For example, the motive of China's government has been different in comparison to UK because their main focus was on improving economic conditions through promoting travelling and locally prepared Chinese products. Chinese government did not just focus on mega events, but created newer holidays and altered the scale of traditional ones for achieving their goal. The transformation of three ...
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8 Access and Ethics. 8 Validity and Reliability 10 Research Design 11 Research Approach 11 Conclusion – 12 References 13 Bibliography 14 Introduction United Kingdom has always been hailed as a country that has very rich history. The Country’s unique identity has always been the rich historical back drop.
Just as any competitive business, the hospitality and tourism industry must continually reinvent itself in many areas to generate the enthusiasm and energy that is needed to keep people coming back (Vapaavuori, 2012). One way to accomplish this is by creating various festivals and events that attract individuals from a particular genre or culture to come to a region and stay for a period of days, all the while enjoying a spectacle of interest to them.
It not only involves expenditure of taxpayers' money towards organizing these types of events but also involves setting up and maintaining the facilities like, Berlin Stadium, Cardiff Millennium Stadium etc. A government is supposed to look after the welfare of its people and state with the judicious use of the exchequer.
This paper concludes that contrary to the typical notion that only sponsors receive marketing benefits, events are also promoted through their various sponsors.
According to its website, OSGi is "a worldwide consortium of technology innovators that advances a proven and mature process to assure interoperability of applications and services based on its component integration platform" (OSGi: About Us 2007).
There are in addition a variety of local festivals that are mainly unidentified external to a specified region. It is normally thought that one will for all time discover a festival everywhere in Japan.
As per observed by educational proctors, literacy programs are not that easy to handle especially if the teaching method is to be handled in a class of at least 32 to 40 students who are aiming to have personal attention with regards the said subject. Understanding the mere fact that each classroom is handled by one teacher alone, it could be noticed how hard it is to assure that all the students in a small room would be given the attention that they need to become literate enough to handle conversations and communication with other people effectively.2 Likely, the hardship of the approach is not only sourced out from the fact that there are too many needing attention, but on the basis that
The governments’ role is to fulfill the implementation of the constitution and provide platforms in which the citizens of the country can develop themselves and the country at large with the necessary resources and environments. The government is the overall body and
Governments are of several types; there is a separate government for the people in the town (town municipal authorities), a separate government for the people in the city (city government) and a separate government for the entire country (federal government).