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Convergence in Mediatized Tourism: So What?
Pages 8 (2008 words)
Convergence in Mediatized Tourism: So What? Introduction Convergence is a new media idea which enhances the understanding of tourist agencies in destination marketing. Tourists generate media images/products which are distributed online via channels such as the social media.
The consumption arena selected is Paris in the movie “Before Sunset.” The role of the media to tourism is crucial and it will be indicated in the consumer generated media and the selected consumption arena. Before Sunset In the movie Before Sunset, Jesse and Celine meet in Paris. Jesse is in Paris to launch his novel, which is essentially based on the evening he spent together with Celine in Vienna; during this time, Celine turns up. For the next eighty minutes of film time, our time, real time, Celine and Jesse walk the streets of Paris, head for a coffee, go for boating, and all this time both talk about who turned up in Vienna several years ago, who did not, who they are and the things they believe in now (ABC 2004). Before Sunset is characteristically a Parisian film, both in the travails of lovers and its exploration of the Parisian subject, and its interpretation of the flaneur’s Paris. Paris in this instance is a city of winding cafes, courtyards, and streets that ignite the desire for self-reflection and personal fulfilment (Block 2012, p92). Convergence Description: Paris Le Pure Cafe is among the most celebrated hospitality premises in Paris and it deservedly captures the cinematic association that the city has to filmmakers, featuring in numerous movies with its outstanding appearance and presentation (Durham 2007). ...
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