Why the Managing Ethics and Social Responsibility Issue Is Relevant to the BP (British Petroleum)

Why the Managing Ethics and Social Responsibility Issue Is Relevant to the BP (British Petroleum) Essay example
Masters
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Marketing
Pages 8 (2008 words)
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Introduction
The development of commercial activities in the global market is based on specific rules so that fairness and justice in global commercial transactions are not threatened. …

Introduction

Ethics are used for setting the limits in regard to the operations of MNCs in countries worldwide. In its common sense, the term ethics is used for referring to ‘a code or set of principles by which people live’ (Popkin and Stroll 1993, p.1). However, the monitoring of the alignment of organizational decisions with ethics is a difficult task; in fact, it has been proved that most decisions of MNCs may violate ethics, at least at regional level. According to Beer (2010) the decisions of organizations operating in the context of the international market are likely to oppose, more or less, to ethics. Current paper reviews the performance of a well-known multinational corporation, British Petroleum (BP), in regard to ethics. According to the company’s reports, as presented below, the firm highly emphasizes on social responsibility and ethics in regard to all its activities. However, in practice the above argument is not verified. In fact, it is proved that the organization has repeatedly failed in responding to its social responsibilities, causing severe damages on its employees and people living in the areas surrounding its sites; besides, the environmental effects of the firm’s activities cannot be ignored. It is clear that the firm needs to update its operations globally promoting ethics and social responsibility. ...
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