The future of entertainment: How can interactive film challenge conventional film in the interactive media age? Name: Institution: ABSTRACT Entertainment industry is currently embracing new technology of interactive films, new media and interactive narratives where the audience is changing from passive readers, listeners and viewers to active participants (Daly, 2010, P…
Interactive film offers entertainment to the audience in addition to an opportunity to practice their artistic skills. On the other hand conventional film offers entertainment to the audience but their participation in the development of the storyline is limited. Previous studies show that interactive films offer a fascination experience to the audience compared to conventional films. The dissertation involves a study on the future of entrainment. The study will involve review of the relevant academic materials relating to interactive film. The literature review involves analysis of interactive and conventional films, narrative theories, levels of interactivity and audience immersion. The study will also analyze three films as case studies of conventional and interactive films in relation to interactivity, audience participation, narrative style and audience immersive experience. The study will seek to understand why interactive films are preferred over conventional films in the interactive media age. ...
h Street Last Call (2010) 20 CHAPTER FOUR: 4.0 FINDINGS AND DISCUSSION 22 CHAPTER FIVE: 5.0 CONCLUSION 24 REFERENCES 25 List of figures 28 CHAPTER ONE: 1.0 INTRODUCTION 1.1 Introduction In the current technology and media age, the role of the audience is bound to change from passive to active audiences. These changes are as a result of development of new concepts in media such as interactive films, interactive videos, interactive newspapers, interactive websites, interactive televisions as well as interactive houses (Gansing, 2003, P. 39). Interactive films and entertainment in general allows the participation of the audience due to availability of technology. According to Ryan (2005, P.1), interactive narratives are emerging as a result of availability of internet and technology. Examples of interactive entertainment include interactive TV programs, computer games, interactive cinemas and movies, toys , interactive cartoons, reality gaming, interactive fictions, digital autobiographies, news, interactive emerging stories, documentaries among others. Previously, films were passive and in linear dimension but development of technology have opened up films to audience participation. The development and increased use of interactive film has posed a great challenge on conventional film since the former allows participation of the audience thus enhancing their experience compared to the later. Although conventional films offer aesthetic value to the audience they limit the participation of the audience. Interactive films offer entertainment to its audience and also enhance its artistic value (Nakatsu, Tosa and Ochi, n.d. , P.1). Interactive films have been enhanced by development and use of information and communication technology. Conventional films offer prearranged ...
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