Marketing plan for assisted living facilty - Research Paper Example

Only on StudentShare

Extract of sample
Marketing plan for assisted living facilty

This can be accomplished through utilizing various expert marketing tips and consolidating present day tools that exploit todays innovation and assets to market the facilities. The Assisted Living Facility (ALF) will strive to provide these individuals with the up to date comprehensive services with regular supervision and assistance from a wide range of health care providers to ensure they enjoy proper health as well as to guarantee them their safety and well being. This marketing plan targets to improve the volume of admission of new clients as well as to avoid transfers for the current clients at the facility.
Development in assisted living industry has been driven in expansive part by customer demand. Individuals who need help with performing ordinary tasks like bathing, taking their meals, or putting on their clothing prefer to acquire the services in settings that resemble homes and not institutions. The business sector for assisted living has advanced over the previous decade as facilities now serve a more handicapped occupant population with complex demand for services, conceivably inferring that helped living could be a more suitable nursing home option than it at first was (Marsden, 2005).
The ASL will provide throughout the clock supervision and care for the clients. This will ensure that the clients are well served when there is need regardless of the time of the day. Clients will be provided assistance in eating, bathing, dressing and taking medication. The program of the facility will also include a health and exercise program (Yee-Melichar, Boyle & Flores, 2010). This will make the clients to be physically fit. Clients who will need to be transported to medical hospitals will be offered transportation services by the ASL facility.
Assisted Living facilities continue to provide people with disability and elderly citizens with necessary services with full time ...Show more


The interest for assisted living and elderly care services is always increasing and the demand for care services is anticipated to remain vibrant for an unforeseeable future as the elderly population increases and relatives seek for alternatives. With this in place, marketing…
Author : roobgeorgianna
Save Your Time for More Important Things
Let us write or edit the research paper on your topic
"Marketing plan for assisted living facilty"
with a personal 20% discount.
Grab the best paper

Related Essays

Marketing plan
Food industry is really vast and has enormous opportunities. I am ready to acquire success through hard work and also help others along the way. So according to me, restaurant business is an ideal option for me and my crew. I am sure I can afford to invest money for commencing this business.
7 pages (1750 words) Research Paper
Marketing Plan
Marketing Plan: Individual Reflective Essay Student’s Name, I.D. Course Number: Course Title Term and Year Instructor’s Name Marketing Plan: Individual Reflective Essay Introduction In the age of market economy, marketing plan has emerged as a major substitute to the standard and traditional tools of budgeting and forecasting in business management.
12 pages (3000 words) Essay
Marketing Plan
221-25). A marketing research entails obtaining adequate information on the environment of John Lewis Organization. An analysis of the internal and external environments will give adequate information to determine the marketing strategy to employ. The internal environment will entail a close look at customers while the external environment will determine the market and competitors in the market (McDaniels & Gates, 1998, p.
5 pages (1250 words) Essay
Marketing plan
In this regard, it has been observed that the incorporation of effective marketing strategies is quite significant for the success of any business. In order to develop a
18 pages (4500 words) Essay
Marketing plan
The company’s target market is the high, middle, and low class groups of customers. All the groups, irrespective of the income levels, are important to the catering company. The most
1 pages (250 words) Assignment
Marketing Plan
This is because it is at the introduction stage that more information and education needs to be given out as part of promotion of the product or service (Saunders, 2005). It is based on this understanding that the current marketing plan is considered
12 pages (3000 words) Essay
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email