One of the major success factors of Shell Company is their respect to the community in which they operate. Unlike many other corporate giants, Shell is keen in spending a portion of their profit for the wellbeing of the society or community in which they operate. Moreover they are giving more emphasize to the environment protection. Social performance is accepted as the core of their business strategy for sustainable development. The term social performance measures how well an institution has translated its social goals into practice. It is measured through the principles, the actions and the corrective measures implemented3. This paper briefly analyses the social performances of Shell Company with respect to their global performances.
Most of the big companies declare their corporate social responsibility and these declarations often lie on paper alone. On the other hand, Shell is not like that. They don’t have much belief in public declarations and they don’t like the publicity for their actions. They normally done things with least publicity compared to other big companies. Shell company has reportedly paid approximately $36 billion in taxes and royalties from 2005-2008 to the Nigerian government which can be used to promote development, reduce poverty and support economic growth4. It is a well known fact that Nigeria is a poor country which is struggling to find enough resources to eradicate poverty. 36 billion dollar is definitely a huge amount for them compared to the overall economic strength of Nigeria is concerned. Most of the other companies will try to avoid huge royalty and tax amounts using their political influences whereas Shell never adopted any malpractices and they were than happy in contributing such a big amount to Nigeria as part of their corporate social responsibility or social performance.
Shell has developed a broad model of social performance with the main areas being philanthropy, social investment, strategic